10181.  企業組織危機管理機制與事前防範之研究

徐美玉; Hsu, Mei-yu ,  2008
[Department of Management Sciences] Thesis
of internal or external crises. The motivation of this study is to explore if the work is still needed to take when the cost of crisis prevention

10182.  臺灣期貨市場追漲殺跌投資策略之實證研究

謝育存; Hsieh, Yu-tsun ,  2009
[Department of Management Sciences] Thesis
淡江大學管理科學研究所碩士班 倪衍森; Ni, Yen-sen 謝育存 Hsieh, Yu-tsun 臺灣期貨市場追漲殺跌投資策略之實證研究 An empirical study of putting upward trend stocks in the long position

10183.  MERSI 量表開發之初探

徐浩文; Hsu, Hao-wen ,  2006
[Department of Management Sciences] Thesis
要素，由於是探索性研究，研究結論仍有待進一步探討才能確認。 The purpose of this study is to work out an item analysis of the checklist for an enterprise competitiveness

10184.  休閒市場消費者行為與決策之研究 : 以宜蘭地區溫泉為例

孫克東; Suen, Keh-dong ,  2006
[Department of Management Sciences] Thesis
淡江大學管理科學研究所企業經營碩士在職專班 陳定國; Chen, Ding-guo 孫克東 Suen, Keh-dong 休閒市場消費者行為與決策之研究 : 以宜蘭地區溫泉為例 A study of consumer behavior and decision- making

10185.  思想佔有率概念之初探性研究 : 信心、抵抗性、忠誠度

黃慧新; Huang, Hui-hsin ,  2008
[Department of Management Sciences] Thesis
淡江大學管理科學研究所博士班 黃志文; Huang, Chih-wen; 歐陽良裕; Ouyang, Liang-yu 黃慧新 Huang, Hui-hsin 思想佔有率概念之初探性研究 : 信心、抵抗性、忠誠度 Explorative study on the concept of mind

10186.  以科技接受模式探討部落格之使用意願

黃鳳真; Huang, Feng-chen ,  2007
[Department of Management Sciences] Thesis
淡江大學管理科學研究所碩士班 陳定國; Chen, Ding-guo 黃鳳真 Huang, Feng-chen 以科技接受模式探討部落格之使用意願 The study on the usage intension of the blog by the technology acceptance

10187.  指數產品的品質績效評估研究

雷嘉玲; Lei, Chia-ling ,  2009
[Department of Management Sciences] Thesis
distribution, this study constructs a maximum likelihood estimator (MLE) and an uniformly minimum variance unbiased estimator (UMVUE) of the lifetime

10188.  動力工具機整合，競爭力與績效關係之研究

陳淑苹; Chen, Shu-ming ,  2009
[Department of Management Sciences] Thesis
淡江大學管理科學研究所企業經營碩士在職專班 陳定國; Chen, Ding-guo 陳淑苹 Chen, Shu-ming 動力工具機整合，競爭力與績效關係之研究 The study on the relationship among integration, competitiveness

10189.  台灣中小型廠商在中國設廠對全球化策略的必要性?以A公司為例

李佩璇; Lee, Pei-hsuang ,  2007
[Department of Management Sciences] Thesis
A company as a case study in point. This research deduces and induces the implications of case study, and designs a global strategy model of offshoring

10190.  市場不確定性因素之探勘研究 : 以臺灣金融服務業為例

林依雯; Lin, Yi-wen ,  2009
[Department of Management Sciences] Thesis
淡江大學管理科學研究所碩士班 廖述賢; Liao, Shu-hsien 林依雯 Lin, Yi-wen 市場不確定性因素之探勘研究 : 以臺灣金融服務業為例 Exploring a measurement of market turbulence : a study on Taiwan's

10191.  衛星教育平臺對壽險業務人員教育訓練效果之研究-- 以C壽險公司為例

陳世杰; Chen, Shih-chieh ,  2008
[Department of Management Sciences] Thesis
淡江大學管理科學研究所企業經營碩士在職專班 陳海鳴; Chen, Hai-ming 陳世杰 Chen, Shih-chieh 衛星教育平臺對壽險業務人員教育訓練效果之研究-- 以C壽險公司為例 A study on the effect of life insurance agents

10192.  臺灣地區啤酒市場之競爭分析及通路策略與促銷活動策略之探討 : 國產啤酒及進口啤酒（海尼根）之比較

黃鴻呈; Huang, Hung-cheng ,  2009
[Graduate Institute & Department of Business Administration] Thesis
行銷活動整年規劃完整，台啤較無規劃。海尼根促銷活動大多集中於夏季，台啤一年四季都有促銷活動。 This study focuses on the Taiwan beer market. Firstly, the SWOT Analysis is utilized for analysis

10193.  專案經理領導能力、團隊承諾與專案績效之關聯性研究：以高科技產業為例

陳彥如; Chen, Yen-ju ,  2009
[Graduate Institute & Department of Business Administration] Thesis
性。 三、 專案經理的領導能力與專案績效具顯著相關性 四、 團隊承諾對專案經理的領導能力與專案績效之關係具有中 介效果。 五、 專案類型對於專案經理的領導能力與專案績效之關係具有 干擾效果。 This study aims to examine whether

10194.  網通產業經營模式之研究 : 以網路電話(VoIP)為例

黃紹哲; Huang, Shao-che ,  2005
[Graduate Institute & Department of Business Administration] Thesis
淡江大學企業管理學系碩士班 何錦堂; Ho, Giin-tarng 黃紹哲 Huang, Shao-che 網通產業經營模式之研究 : 以網路電話(VoIP)為例 The study of business model on VoIP 網路電話;經營模式;競合;VoIP;Business

10195.  恐懼訴求等多項因素對青光眼患者點眼藥遵醫囑行為影響之研究

洪翠双; Hung, Tswei-shuang ,  2006
[Graduate Institute & Department of Business Administration] Thesis
淡江大學企業管理學系碩士在職專班 洪英正; Hung, Ying-cheng; 楊立人; Yang, Li-jen 洪翠双 Hung, Tswei-shuang 恐懼訴求等多項因素對青光眼患者點眼藥遵醫囑行為影響之研究 Study on the fear appeals and other

10196.  影響配銷商績效因素探討

郭玄儒; Kuo, Hsuan-ju ,  2006
[Graduate Institute & Department of Business Administration] Thesis
. In order to test and verify the effects of this study, we use the SPSS statistic software by using regressive and reliability analysis for inference.Through

10197.  Exploring the factors linking to strategic account management in Taiwan's hi-tech industries

林一祥; Lin, I-shiang ,  2006
[Graduate Institute & Department of Business Administration] Thesis
of and no Taiwanese research found to study on this subject. This exploratory research lead a preliminary commence in Taiwan on this topic. It tried to find out those

10198.  影響醫護人員再購醫療用品的因素探討-以傷造口護理產品為例

杜淑珍; Tu, Shu-chen ,  2008
[Graduate Institute & Department of Business Administration] Thesis
對再購意願有顯著影響。 This study explores the issue regarding how to increase the repurchasing intention of the medical-nursing personnel for the medical

10199.  經由服務修復管理增強市場導向學習與顧客意願之研究

丁怡芬; Ding, Yi-fen ,  2006
[Graduate Institute & Department of Business Administration] Thesis
is 3.33%, and intern is 11.67%. By using cluster analysis, principle analysis, and regression analysis, this study examines the relationships between

10200.  The impact of logistics costs on supply chain design : the case of multinational corporations

李麥克; Liagine, Michael ,  2009
[Graduate Institute & Department of Business Administration] Thesis
。 This study performs a large-scale literature review and uses conceptual framework building to introduce the concept of sustainability to the field

10201.  台灣電子連接器產業核心競爭力個案研究

林俊雄; Lin, Chun-hsiung ,  2005
[Graduate Institute & Department of Business Administration] Thesis
of the recent flourish and the increasing importance of the information technology. The purposes of the present study were to assess the core

10202.  非典型品牌延伸方法對延伸產品知覺價值之研究

潘裕傑; Pan, Yu-chieh ,  2009
[Graduate Institute & Department of Business Administration] Thesis
淡江大學企業管理學系碩士班 李月華; Lee, Yueh-hua 潘裕傑 Pan, Yu-chieh 非典型品牌延伸方法對延伸產品知覺價值之研究 A study of atypical brand extension on perceived value 品牌延伸;非典型品牌延伸;知覺品質;知覺

10203.  價值鏈成本管理及其成效之研究 : 以台灣地區台美日企業為例

鄭馥儀; Cheng, Fu-yi ,  2005
[Graduate Institute & Department of Accounting] Thesis
淡江大學會計學系碩士班 黃振豊; Huang, Cheng-li 鄭馥儀 Cheng, Fu-yi 價值鏈成本管理及其成效之研究 : 以台灣地區台美日企業為例 價值鏈成本管理及其成效之研究 : 以臺灣地區臺美日企業為例 An empirical study of value chain cost

10204.  審計人員使用通用審計軟體之研究

游琬渝; Yu, Wan-yu ,  2009
[Graduate Institute & Department of Accounting] Thesis
淡江大學會計學系碩士班 陳叡智; Chen, Jui-chih 游琬渝 Yu, Wan-yu 審計人員使用通用審計軟體之研究 A study of the use of generalized audit software by the auditors 科技接受模式;通用審計軟體;資訊系統成功

10205.  高職學生對會計課程學習動機及其學習滿意度關係之研究

莊麗俠; Chuang, Li-hsia ,  2006
[Graduate Institute & Department of Accounting] Thesis
淡江大學會計學系碩士在職專班 王居卿; Wang, Chu-ching; 王美蘭; Wang, Mei-lan 莊麗俠 Chuang, Li-hsia 高職學生對會計課程學習動機及其學習滿意度關係之研究 A study on the relationships between learning