3171.  影響美日外商派臺經理人跨文化效能差異之因素探討

藍慧娟; Lan, Hui-chuan ,  2007
[Graduate Institute & Department of International Business] Thesis
of globalization. The Personnel journal, 70(4), 38. Fukuda, K. J., and Chu, P.(1994). Wrestling with expatriate family problems: Japanese experience in east asia

3172.  懷舊/非懷舊廣告在不同產品涉入下廣告效果之研究 : 以懷舊傾向做為干擾變數

曾威智; Tseng, Wei-chih ,  2006
[Graduate Institute & Department of International Business] Thesis
,” Journal of the Marketing research, 10, 53-62. Wu, S. I.(2002), “Internet Marketing Involvement and Customer Behavior” ,Asia Pacific Journal

3173.  理性與感性綠色廣告訴求之廣告效果研究 : 以綠色生活型態為干擾變數

何孟修; Ho, Meng-shou ,  2009
[Graduate Institute & Department of International Business] Thesis
’Souza, C. and M. Taghian (2005), “Green Advertising Effects on Attitude and Choice of Advertising Themes,” Asia Pacific Journal of Marketing and Logistics

3174.  利他、利己綠色廣告訴求之廣告效果研究 : 以綠色生活型態為干擾變數

林美吟; Lin, Mei-yin ,  2009
[Graduate Institute & Department of International Business] Thesis
on Attitude and Choice of Advertising Themes,” Asia Pacific Journal of Marketing and Logistics, Vol. 17(3), pp. 51-66. Durand, R. M. and C. E

3175.  調查國際學生跨文化效能之研究-以來臺灣就讀高等教育學生為例

林俐君; Lin, Li-chun ,  2008
[Graduate Institute & Department of International Business] Thesis
, S,（1997） “Corss-cultural Management.” Asia Business, Vol.33, No.2, p.18-27 22. Furnham, Adrian and Bochner Stephen (1994). “Culture Shock

3176.  光電產業供應商能力對策略夥伴關係承諾知覺影響之研究

張鳳嬌; Chang, Feng-chiao ,  2006
[Graduate Institute & Department of International Business] Thesis
in Europe, North America and Asia,” Strategic Management Journal, Vol. 21, p99-126. Dyer, H.J.(1996), “Specialized Supplier Networks as a Source

3177.  連鎖加盟體系下品牌授權問題之研究

卓燕玲; Cho, Yen-ling ,  2009
[Graduate Institute & Department of International Business] Thesis
之方向發展，商業機能也從原本單純的交易現象演變為能夠涵蓋流通之機能，連鎖加盟如今已無疑的成為了國內企業營運主流方式之一。我們的社會正逐漸邁向全球化，我國於1991年加入亞太經濟合作會議Asia Pacific Economic Cooperation (APEC)，並於2002年加入世界貿易組織

3178.  銀行業應收帳款承購業務作業風險控管之研究

謝淑芬; Hsieh, Shu-fen ,  2006
[Graduate Institute & Department of International Business] Thesis
. 23.Saifuddin Sadna,2002,Factoring Catching on in Asia-Pacific Countries, Business Times, Kuala Lumpur,Apr., p4。 24.Soufani(2002),On the determinants

3179.  銀行保險糾紛之研究

蔡廣平; Tsai, Kuang-ping ,  2006
[Graduate Institute & Department of Insurance Insurance] Thesis
It Work, But For Whom, ASIA INSURANCE REVIEW, Jun. 2. Datamonitor (2003) , Opportunities in European Life Bancassurance, Aug. 3. Ellkington, W.(1993

3180.  公司治理內部機制與公司經營績效關聯性之研究 : 以金融控股公司為例

王姿曼; Wang, Tzu-man ,  2007
[Graduate Institute & Department of Insurance Insurance] Thesis
Governance for Banking Organisations.” 7. Credit Lyonnais Securities Asia, April 2001, “CG Watch: Corporate Governance in Emerging Markets.” 8. Fama, E