4691.  Developing and validating a Media Literacy Self-evaluation Scale (MLSS) for Elementary School Students

Chang, Chiung-Sui; Liu, Eric Zhi-Feng; Lee, Chun-Yi; Chen, Nian-Shing; Hu, Da-Chian; Lin, Chun-Hung ,  2011-04
[Graduate Institute & Department of Educational Technology ] Journal Article
The Turkish Online Journal of Educational Technology 10(2), pp.63-71
, the Media Literacy Selfassessment Scale (MLSS) was adopted and modified in this study and then validated using a sample (N=594) of students from

4692.  Does online interactivity matter? Exploring the role of interactivity strategies in consumer decision making

Fang, Yu-Hui ,  2012-09-01
[Graduate Institute & Department of Accounting] Journal Article
Computers in Human Behavior 28(5), pp.1790–1804
and deception, this study focuses on sellers’ online interactivity strategies (SOIS) and aims to explore the role of SOIS played in online purchase decision

4693.  Consumer-Based Leisure Constraint for Online Gaming

Chen, Lily Shui-lien ,  2013-01-01
[Department of Management Sciences] Journal Article
Service Industries Journal 33(1), pp.115-132
on play relate to frequency of use. In the current study, an exploratory factor analysis was used to extract the common factors, and confirmatory

4694.  An examination of key factors influencing bancassurance success – Taiwan and mainland China evidence

Fan, Chiang Ku; Cheng, Chen-Liang ,  2011
[Graduate Institute & Department of Insurance Insurance] Journal Article
The Service Industries Journal 31(11), pp.1887-1902
evidence bancassurance; analytical hierarchy process; Delphi study; key factor; importance–performance analysis The aims of this paper are first

4695.  The Determinants of Green Product Development Performance: Green Dynamic Capabilities, Green Transformational Leadership, and Green Creativity

Chen, Yu-Shan; Chang, Ching-Hsun ,  2013-08
[Graduate Institute & Department of Business Administration] Journal Article
Journal of Business Ethics 116(1), pp.107-119
development performance, this study develops an original framework to fill the research gap. This study explores the influences of green dynamic capabilities

4696.  MEMBERS OF THE EXECUTIVE OPERATING COMMITTEE IN INTERNATIONAL BRAND HOTELS IN MAINLAND CHINA: THEIR PROFILES AND ASPIRATIONS

Tung Yi Fan ,  2013
[Department of International Tourism Management] Thesis
AND ASPIRATIONS Hotel EOC Member; International Brand Hotel; Mainland China; Aspiration; Career Analysis; Self-Organizing-Maps (SOM) This study aims to identify

4697.  Perceived deception in online auctions: Antecedents and consequences

Fang, Yu-Hui; Li, Chia-Ying ,  2014-08
[Graduate Institute & Department of Accounting] Journal Article
Human Systems Management 33(4), p.181-197
of deception, a behavior which is especially exaggerated on auction websites. The study explores antecedents of perceived deception from a deceptive

4698.  The Effect of Mobile Gamification on Brand Loyalty

Wu, Ya-Ling; Chian, Wei-Jeng ,  2015-08-13
[Graduate Institute & Department of Information Management] Proceeding
Proceedings of the 21th Americas Conference on Information Systems 2015 (AMCIS 2015)
University A Skill Set Based Framewark to Increasa the Student Preferencis and Attitudes to the Use of Recruiting Efficacy for Data Scienca

4699.  Enabling innovative ability: knowledge sharing as a mediator

Kuo, Yen-Ku; Kuo, Tsung-Hsien; Ho, Li-An ,  2014-06-03
[Graduate Institute & Department of Educational Technology ] Journal Article
Industrial Management & Data Systems 114(5), p.696-710
objective of the present study. The sample items are “I am satisfied with the freedom to use my own judgment” and “I am satisfied to try my own methods

4700.  Competitive Advantage of Smallness: Niche Marketing Strategies of a Micro-multinational Brand

文馨瑩 ,  2017-02-23
[Graduate Institute & Department of Business Administration] Proceeding
The Program Proceeding of The 5th Copenhagen Conference
that this area of study will benefit from an entity devoted tu sepporting research that advances its concepts, theory, ond practice. Recapiunts

4701.  Enabling innovative ability: knowledge sharing as a mediator

Kuo, Yen-Ku; Kuo, Tsung-Hsien; Ho, Li-An ,  2014-06-03
[Graduate Institute & Department of Banking and Finance] Journal Article
Industrial Management & Data Systems 114(5), p.696-710
objective of the present study. The sample items are “I am satisfied with the freedom to use my own judgment” and “I am satisfied to try my own methods

4702.  Measuring the value variation of a service system: a Markov-switching model estimation

Hsieh, Yen-Hao; Chen, Wei-Ting ,  2017-06-20
[Graduate Institute & Department of Information Management] Journal Article
Journal of Business & Industrial Marketing 32(8) ,p.1159-1171
cocreation;Markov-switching model;Value codestruction;Value variation Purpose The purpose of this study is to create a value variation measurement

4703.  Estimation of wind-induced response of high-rise buildings immersed in interfered flow

Yuan-Lung Lo, Yong Chul Kim ,  2019-09
[Graduate Institute & Department of Civil Engineering] Journal Article
Journal of Applied Science and Engineering 22(3), p.429-448
closely located dummy building. For the study, the high-frequency force balancer is used to measure over-turning moments in the along-wind and cross

4704.  Critical accommodation information for travel opinion leader

Yeh, Chien Mu ,  2020-02
[Department of International Tourism management] Journal Article
Independent Journal of Management & Production 11(1), p.1-14
study. First, stedents are the somples in this study. The generalizabiluty of the results is limited. Future research can use different samples

4705.  A data mining approach for developing online streaming recommendations

Liao, S.H.; Widowati, R.; Chang, H.Y. ,  2022-03-31
[Department of Management Sciences] Journal Article
Applied Artificial Intelligence
Study and Results Pattern 1: Assoceations between Users’ Behaviors and Live Stream Platform/ content In terms of the users’ preferences to use

4706.  The Study of China in Poland after World War II: Toward the New “Sinology”?

Anna Rudakowska ,  2014-10-01
[Department of Global Political Economy] Journal Article
The China Review 14(2), pp.59-90
淡江大學全球政治經濟學系 Anna Rudakowska The Study of China in Poland after World War II: Toward the New “Sinology”? The Chinese University Press This study

4707.  The Relationship between Oil Price Growth and REIT Returns

Huang, Chien-Ming; Lee, Yen-Hsien ,  2009-11
[Graduate Institute & Department of International Business] Journal Article
International Research Journal of Finance and Economics 33, pp.120-133
, this study will use higher frequency data rather than month data. 5 The REITs return is tested the existence of no unit roots, as evidenced by the ADF, P-P

4708.  Increasing Early Awareness of Hazard of Children with ADHD's ODD and Aggression by Structural Equation Modeling (SEM)

Ruu-Fen Tzang; Chuan-Hsin Chang; Yue-Cune Chang ,  2014/11/01
[Graduate Institute & Department of Business Administration] Journal Article
International Journal of Statistics in Medical Research 3 (4), p.423-434
ADHD, ODD, and Aggression. CONCLUSION This study use SEM to analyze the latent relationship among ADHD, ODD, Aggressiun. We suggest child

4709.  在台外籍人士及歸國學人文化震撼之探討

林春仲; 陳秀潔 ,  2000
[Graduate Institute & Department of English] Research Paper
淡江大學英文學系 林春仲 陳秀潔 在台外籍人士及歸國學人文化震撼之探討 A Study of Perceived Culture Shock in Verbal and Non-Verbal Interaction 2000 行政院國家科學委員會 http

4710.  台灣語言學圖集99年計畫

卜溫仁 ,  1999
[Graduate Institute & Department of English] Research Paper
淡江大學英文學系 卜溫仁 台灣語言學圖集99年計畫 LAT99 語言學圖集;漢語方言;閩南語;資料蒐集;台灣語言學圖集;田野調查;Linguistic altas;Chinese dialect;Southern min;Data collection;LAT;Field study 1999

4711.  阿鐸之研究及其作品「劇場及其複象」之譯注(II)

劉俐 ,  2000
[Graduate Institute & Department of French] Research Paper
淡江大學法國語文學系 劉俐 阿鐸之研究及其作品「劇場及其複象」之譯注(II) A Study on Artaud and Chinese Translation with Annotation of His Work "The Theater and It's Double" (II) 經典;翻

4712.  家庭系統的測量與類型-以青少年原生家庭為例之初探

黃宗堅; 張思嘉; 周玉慧 ,  2000
[Center for Teacher Education] Research Paper
淡江大學師資培育中心 黃宗堅 張思嘉 周玉慧 家庭系統的測量與類型-以青少年原生家庭為例之初探 The Measurements and Patterns of Adolescent Family Systems-A Pilot Study of Adolescent Family 家庭系統;家

4713.  實質選擇權下之創業投資案評價

林蒼祥; 顧廣平 ,  2000
[Graduate Institute & Department of Banking and Finance] Research Paper
實質選擇權下之創業投資案評價
capital;Investment analysis;DRAM;Semiconductor industry;Case study;Twin security;Dividend-like yield 台灣半導體製造公司在世界高科技業佔有重要地位，高科技公司的投資常半隨著高風險及高獲利機會，Lin

4714.  台灣地區信用合作社X效率之實證分析

李命志; 黃台心 ,  1998
[Graduate Institute & Department of Banking and Finance] Research Paper
Abstract In this study, we will use a profit maxi- mization framework and a parametric estima- tion approach (PEA) to study the X

4715.  東亞各國總要素生產力及效率之研究---門檻迴歸模型的應用

王美惠 ,  2006
[Graduate Institute & Department of Banking and Finance] Research Paper
淡江大學財務金融學系 王美惠 東亞各國總要素生產力及效率之研究---門檻迴歸模型的應用 A Study on the Total Factor Productivity and Efficiency Changes of the East Asian Countries