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連乃萱; Lien, Nai-Hsuan ,  2017
[Graduate Institute & Department of International Business] Thesis
淡江大學國際企業學系碩士班 張俊惠; 蔡政言 連乃萱 Lien, Nai-Hsuan 以AIDA模式探討消費者對綠色美妝保養品購買意願之研究 A study of consumer purchase intention toward green cosmetics : a perspective

2212.  廣告置入特性對品牌產品和節目平台之影響 : 以《中國新歌聲》為例

謝清文; Xie, Qing-Wen ,  2017
[Graduate Institute & Department of Business Administration] Thesis
does it influence the audience’s attitude? These are the issues this study will explore. The main purpose of this study is to present the status quo

2213.  Evaluating real estate development project with Monte Carlo based binomial options pricing model

Yeh, I. C.; Lien, C. H. ,  2019-05-19
[Graduate Institute & Department of Civil Engineering] Journal Article
Applied Economics Letters 27(4), p.307-324
factor”. The larger the factor, the more the land cost tends to consider only the previous land price. This study uses the Binomial Option Pricing

2214.  MARC21鏈結資料化的轉變與應用

陳亞寧; 温達茂 ,  2020-03
[Graduate Institute & Department of Information and Library Sciences] Journal Article
教育資料與圖書館學 57(1)，頁35-72
陳亞寧 温達茂 MARC21鏈結資料化的轉變與應用 A Study MARC21 Transformation and Application for Linked Data 淡江大學資訊與圖書館學系 資源描述與檢索本體;資源描述框架化;書目框架;鏈結資料;機讀編目格式 MARC一直是圖資界重要

2215.  Transtantiation' as a Paradigm Addition: A Case of Translating the Untranslatable Critical Art Expertise for Appraising Regular Script Chinese Calligraphy

Chang, Vincent Chieh-ying ,  2022
[Graduate Institute & Department of English] Journal Article
SPECTRUM:NCUE Studies in Language, Literature, Translation, 20(1),　p.45-66
metaphysical critical art expertise explicit and tangible, enabling connoisseurship of artistic artifacts more objective and convincing, the study presents

2216.  Role of Health-Consciousness on Purchase Intention of Health and Wellness Food: The Serial Mediating Effect of Attitude and Desire

Jialiang Pan; Wu, Kun-Shan; Di-Man Huang; Sun, Shu-Wen ,  2025-02-20
[Graduate Institute & Department of Business Administration] Journal Article
Nutrients 17(5),，頁746
: This study investigates consumers’ purchase intention (PI) toward health and wellness foods (HWF) in China by examining key factors, such as health

2217.  Plasma surface modification for enhanced biointegration of zirconia implants with organosiloxane films

Shu-Chuan Liao, :Chun-Liang Yeh; Chang, Hao-Hueng; Lee, Jyh-Wei; Lin, Win-Li; Chien, Ming-Hui; Lin, Chun-Pin ,  2025-02
[Graduate Institute & Department of Chemical and Materials Engineering] Journal Article
ScienceDirect 58，頁105860
surfaces have limited success in enhancing biological activity. This study aimed to evaluate the use of plasma surface modification to deposit

2218.  內部稽核質量與內控缺失

鄭桂蕙 ,  2016-11
[Journal of Contemporary Accounting] v.17 n.2
Journal of Contemporary Accounting=當代會計期刊 17(2), pp.173-208
in accessing internal audit data. Using Taiwanese listing firms as research objects, the study investigates the effect of internal audit quality

2219.  台灣會計師更換之市場反應

林孝倫; 郭俐君 ,  2016-11
[Journal of Contemporary Accounting] v.17 n.2
Journal of Contemporary Accounting=當代會計期刊 17(2), pp.235-264
資本市場對於會計師更換前期之審計意見，或者更換宣告中是否載 明會計師對於企業內部控制有重大建議事項並未有顯著反應。本文實證結果可供企 業、會計師、投資人與監管機構參考。 This study investigates the market reactions subsequent

2220.  Estimating Trust Value: A Social Network Perspective

Chang, Wei-Lun; Arleen N. Diaz; Patrick Hung ,  2015-12
[Graduate Institute & Department of Business Administration] Journal Article
Information Systems Frontiers 17(6), p.1381–1400
in combination with longer distances. This study contributes to the current literature on trust estimation and social networks role in such endeavors. 2015-12 en