淡江大學機構典藏

10391.  FCB模型對衝動性消費之研究 : 以健康減重食品為例

李俐璇; Li, Li-Hsuan ,  2015
[Graduate Institute & Department of International Business] Thesis
, consumer market segmentation cloud be very helpful. Therefore, this study uses the FCB modle to observe the influence of involvement of health diet food

10392.  行動通訊產業競合策略之研究 : 以T公司為例

余秉修; Yu, Pin-Hsiu ,  2015
[Graduate Institute & Department of International Business] Thesis
淡江大學國際行銷碩士在職專班 張勝雄; Chang, Sheng-Hsiung 余秉修 Yu, Pin-Hsiu 行動通訊產業競合策略之研究 : 以T公司為例 The study of the competitive strategies in the mobile communication

10393.  健身器材產業進入穆斯林市場之研究

陳靜淑; Chen, Chin-Shu ,  2015
[Graduate Institute & Department of International Business] Thesis
淡江大學國際行銷碩士在職專班 蔡政言 陳靜淑 Chen, Chin-Shu 健身器材產業進入穆斯林市場之研究 An entry study of fitness equipment industry into Muslim market 健身器材產業;穆斯林;五力分析;SWOT分析

10394.  貴重寶石購買行為與消費者生活型態之研究 : 以珊瑚為例

郝興龍; Hao, Hsing-lung ,  2015
[Graduate Institute & Department of International Business] Thesis
淡江大學國際行銷碩士在職專班 曾義明 郝興龍 Hao, Hsing-lung 貴重寶石購買行為與消費者生活型態之研究 : 以珊瑚為例 Study of precious stone buying behavior and consumer's life style-the case

10395.  台灣壽險業市場力量、最終控制權與效率關係之研究

唐玉潔; Tang, Yu-Chieh ,  2015
[Department of Management Sciences] Thesis
淡江大學管理科學研究所博士班 莊忠柱 唐玉潔 Tang, Yu-Chieh 台灣壽險業市場力量、最終控制權與效率關係之研究 A study of the relationships among market power, ultimate control rights

10396.  以修改ELECTRE III為核心的多準則群體決策支援之研究

吳汶璞; Wu, Wen-Pu ,  2015
[Department of Management Sciences] Thesis
淡江大學管理科學學系碩士班 時序時; Shih, Hsu-Shih 吳汶璞 Wu, Wen-Pu 以修改ELECTRE III為核心的多準則群體決策支援之研究 A study on multi-criteria group decision support based on modified

10397.  台灣文化創意產業智慧資本鑑價因子之探討 : 以鐵獅玉玲瓏電影為例

陳昭烈; Chen, Chao-Lieh ,  2015
[Graduate Institute & Department of Business Administration] Thesis
of view, try to understand their current situation. And by taking Lion Dancing Movie as a case study, this study illustrates a method for evaluating

10398.  以科技接受模式探討銀行顧客使用網路銀行之意願

徐銘昌; Shu, Ming-Chang ,  2015
[Graduate Institute & Department of Business Administration] Thesis
banking using the feeling and the demand on this business seriously and understand the customer has great benefit. This is the motivation of this study

10399.  台灣銀行業合併之財務績效研究

張雅萍; Chang, Ya-Ping ,  2015
[Graduate Institute & Department of Accounting] Thesis
淡江大學會計學系碩士在職專班 徐志順 張雅萍 Chang, Ya-Ping 台灣銀行業合併之財務績效研究 The study of financial performance in Taiwan bank mergers and acquisitions 合併;銀行合併;金融整併;財務比率分析

10400.  企業社會責任作為與企業績效之關聯性研究

劉秀文; Liu, Hsiu-Wen ,  2015
[Graduate Institute & Department of Accounting] Thesis
in the corporate. However, the impact of the corporate performance still needs to be studied and analyzed. This study attempts to investigate the relationship