淡江大學機構典藏

2576.  服務品質與生活型態之研究 : 以航空公司消費者為例

劉奕杞; Liu, I-chi ,  2009
[Department of Management Sciences] Thesis
, C. T. (1999). Marketing management: an Asia perspective. (2nd ed.). Singapore: Prentice-Hall Singapore Pte Ltd. Kotler P. (2000). Marketing

2577.  組織結構之演化與重組 : 驗證公司全球化之個案研究

林玉蓉; Lin, Yu-jung ,  2007
[Department of Management Sciences] Thesis
company’s branch office in Asia. The study has collected all related documents and thesis, analyze global certification industry status

2578.  ISO20000與知識管理導入企業之個案研究

林楷; Lin, Kai ,  2008
[Department of Management Sciences] Thesis
Web : http://www.kpmg.co.uk Quint Asia(2006)。發揮最大效果企業應先釐清援引ITIL的可行及確定性。民96年7月2日，取自：http://www.quintgroup.cn 陳姿伶(2003)。個案研究法。台灣農業推廣協會，民96年4月15日，取自：http

2579.  品牌形象、品牌聯想、品牌個性對消費者購買意願之研究 : 以照相手機為例

王繼廣; Wang, Chi-kuang ,  2006
[Department of Management Sciences] Thesis
. M. & Schmitt, B. (2003), “Building strong brands in Asia: selecting the visual components of image to maximize brand strength”, Journal of Research

2580.  企業併購後人員留任議題之探討－以元大金控集團為例

張麗翠; Chang, Lee-tsui ,  2008
[Department of Management Sciences] Thesis
://www.yuanta.com 2.元大商業銀行網站 http://www.yuantabank.com 3.惠悅企管顧問公司台灣公司網站 http://www.watsonwyatt.com/asia-pacific/taiwan/ 4.行政院勞工委員會 http

2581.  地點品牌術在推廣政府觀光產業之角色研究

洪秀貞; Hung, Hsiu-chen ,  2006
[Department of Management Sciences] Thesis
, Marketing Management- An Asia Perspective, Second Edition, Singapore : Prentice Hall, 1999. 47.Kotler, Philip, Michael Alan Hamlin, Irving Rein

2582.  MERSI 量表開發之初探

徐浩文; Hsu, Hao-wen ,  2006
[Department of Management Sciences] Thesis
“ , Journal of Management Studies 31 , No.3 (May) , pp.325-358 . (14) Drucker Peter F.,(1961) , The Practice of Management , Modern Asia Edition

2583.  新進口啤酒的行銷策略可行性個案研究

彭慧珊; Peng, Hui-shan ,  2007
[Department of Management Sciences] Thesis
2002, Taiwan participated in WTO, beers from Asia and the Mainland China were imported into Taiwan. The liberation of importing foreign beers made

2584.  允許欠撥的一些退化性物品之最適訂購策略

謝組邦; Hsieh, Tsu-pang ,  2007
[Department of Management Sciences] Thesis
- Minimax distribution-free approach”, Asia-Pacific Journal of Operational Research, Vol. 23, No. 3, pp. 407-424. [39] Padmanabhan, G. and Vrat, P

2585.  科技創新應用觀點下線上數位音樂購買意願之研究

周季穎; Chou, Chi-ying ,  2006
[Graduate Institute & Department of Business Administration] Thesis
continuing to depress sales in major markets, particularly in Continental Europe and parts of Asia. Can Customers in Taiwan accept on-line digital music

2586.  人際關係制度化對大陸臺商知覺績效之影響 : 以中小型電子業為例

陳正宏; Chen, Cheng-hung ,  2007
[Graduate Institute & Department of Business Administration] Thesis
Through Time, American Economic, Review. Davies, H. (1995). China Business: Context and Issues. Hong Kong: Longman Asia Ltd. De Dreu, C. K., W

2587.  影響消費者對LED產品採用因素之研究

曾仁和; Tseng, Jen-ho ,  2009
[Graduate Institute & Department of Business Administration] Thesis
.). New Jersey: Prentice Hall. Kovac, L.,&Peternai, O. L. (2003). Advanced light emitting diodes structures for optoelectronic applications. First Asia

2588.  通路夥伴關係下衛浴代工供應商對買方(批發商)之策略行為探討 : 以賽局理論觀點論之

曾如霞; Tseng, Ju-hsia ,  2007
[Graduate Institute & Department of Business Administration] Thesis
of scale and link alliances in Europe”, North American and Asia. Strategic Management Journal, 21, pp.99-126. 11. Etgar, Michael（1978）, “Selection

2589.  壽險公司健康保險理賠因素之研究

黃文賢; Huang, Wen-hsien ,  2008
[Graduate Institute & Department of Business Administration] Thesis
, L&H Asia Workshop. 5. Lane, P.M. and J.D. Lindqist (1998). Hospital choice: a summary of the key empirical and hypothetical findings of the 1980s

2590.  動態資源理論下臺灣無線電視臺發展DVB-H之可行性分析—以華視為個案

蘇桂瑩; Su, Kui-ying ,  2007
[Graduate Institute & Department of Business Administration] Thesis
in Asia. Sage Publications：New Delhi. Porter, M. E. (1985). Competitive Advantage: Creating and Sustaining Superior Performance. The Free Press, New York

2591.  M型社會下購屋特性之研究 : 「方法-目的鏈」之應用

林俊堯; Lin, Chun-yao ,  2009
[Graduate Institute & Department of Business Administration] Thesis
). Assessing safety performance by fuzzy reasoning. Asia Pacific Building and Construction Management Journal, 2(1), pp.6-13. 21.Thaler, R. H

2592.  以社會網絡為基礎之案例式推論群體決策模式

羅怡萍; Lo, Yi-ping ,  2009
[Graduate Institute & Department of Business Administration] Thesis
, Cambridge, MA. [13]Coward, C. (2002), “Obstacles to Developing an Offshore IT-Enabled Services industry in Asia: The view form the US,” Center

2593.  經由服務修復管理增強市場導向學習與顧客意願之研究

丁怡芬; Ding, Yi-fen ,  2006
[Graduate Institute & Department of Business Administration] Thesis
, P.G. Patterson, and R.H. Walker, 2001.Service marketing an Asia-pacific perspective, 2nd ed., Pearson Education, Sydney. 38. Mack, Rhonda, Rene Mueller

2594.  The impact of logistics costs on supply chain design : the case of multinational corporations

李麥克; Liagine, Michael ,  2009
[Graduate Institute & Department of Business Administration] Thesis
calculations: Why high oil prices are upending the way companies should manage their supply chains. The Wall Street Journal Asia, Hong Kong: Sep 22, R.3.

2595.  家族企業特性與公司治理對經營績效之影響 : 考慮家族企業規模水準

黃偉倫; Huang, Wei-lun ,  2005
[Graduate Institute & Department of Accounting] Thesis
. 2000. “The separation of ownership and control in east Asian corporation. ” Journal of Financial Economics. Vol.58, pp.81-112. Claessens, S

2596.  我國H海運公司貨櫃定期去回程航線生產力與效率追趕分析 : 共同邊界投入導向距離函數之應用

鄭茱立; Cheng, Chu-li ,  2009
[Graduate Institute & Department of Accounting] Thesis
, the Americas, Asia and the Atlantic 21 regular routes, etc., from 2003 to 2007 data estimated that the quarter. In order to truly capture more

2597.  物業管理業者競爭策略、人力資源管理實務及經營績效之關聯性研究

范芸芳; Fan, Yun-fang ,  2009
[Graduate Institute & Department of Accounting] Thesis
Review, 82(10): 76-84. Lawler, J. J, S. J. Chen and J. Bae. 2000. Scale of operations, human resource systems and firm performance in East

2598.  銀行治理機制、經營風險與其價值關聯性之研究

郭俊逸; Kuo, Chun-yi ,  2005
[Graduate Institute & Department of Accounting] Thesis
),”Corporate Ownership 　　　　Structure and theInformativeness of Accounting Earnings 　in East Asia, ” Journal of　Accounting and Economics, 　　Vol. 33, No. 3

2599.  公司治理機制、自願性揭露與經營績效之關聯性

錢俞均; Chain, Yu-chun ,  2008
[Graduate Institute & Department of Accounting] Thesis
, and L. Lang. 2000. The separation of ownership and control in East Asia corporations. Journal of Financial Economics 58: 81-112. Collier, P. 1993

2600.  企業會計價值與自願性資訊揭露關聯性之研究

許靖鴻; Hsu, Ching-hung ,  2007
[Graduate Institute & Department of Accounting] Thesis
of Culture on Accounting Disclosures: Some International Evidence. Asia-Pacific Journal of Accounting, pp33-43. 40. Grossman, S.(1981).The information role