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    Items for Author "Wu, Ya-ling"  

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    Showing 48 items.

    Collection Date Title Authors Bitstream
    [資訊管理學系暨研究所] 學位論文 2010-07 An examination of Web 2.0 services : a knowledge-creating perspective Wu, Ya-ling; 吳雅玲
    [資訊管理學系暨研究所] 會議論文 2021-08-09 Exploring the Determinants of Customer Loyalty to Internet-Only Bank Service Wu, Ya-Ling; Chen, Kai Hsien
    [資訊管理學系暨研究所] 會議論文 2020-12-12 The Effects of Scarcity Appeals on Consumer Behavior Wu, Ya-Ling; Lai, S.-T.; Chen, K.-H.
    [資訊管理學系暨研究所] 會議論文 2019-08-17 Re-conceptualizing Scarcity Effects on Desirability for Hunger Marketing Wu, Ya-Ling; Sun, Y.-H.
    [資訊管理學系暨研究所] 會議論文 2019-08-17 The Effects of Hunger Marketing Strategy and Customer Emotion on Purchase Behavior Wu, Ya-Ling; Lai, S.-T.
    [資訊管理學系暨研究所] 會議論文 2019-08-10 Exploring the Retargeting Strategy of Telepresence Wu, Ya-Ling; Liu, Y.-H.
    [資訊管理學系暨研究所] 會議論文 2018-08-18 Understanding Online Produce Cue Effects on Consumer Behavior: Evidence from EEG Data Wu, Ya-Ling; Hsiung, C.-Y.
    [資訊管理學系暨研究所] 會議論文 2017-12-23 A case study to Retailer 's inventory models for cross-border e-commerce Huang, L; Wu, Ya-Ling; Cheng, C.-B.
    [資訊管理學系暨研究所] 會議論文 2017-08-10 Understanding Online Impulsive Purchase Intention: The Role of Extrinsic Product Cues Wu, Ya-Ling; Shih, Y-W; Hsiung, C-Y
    [資訊管理學系暨研究所] 會議論文 2016-08-13 The Synesthesia effects of Online Advertising StimulusDesign on Word-of-Mouth and Purchase Intention: From the Perspectiveof Consumer Olfactory and Gustatory Wu, Ya-Ling; Chen, Pei-Chun
    [資訊管理學系暨研究所] 會議論文 2015-08-13 The Effect of Mobile Gamification on Brand Loyalty Wu, Ya-Ling; Chian, Wei-Jeng
    [資訊管理學系暨研究所] 會議論文 2014-12-08 Investigating Online Service Alliance in a Signaling Game Chang, W.-L.; Li, C.-B.; Wu, Ya-Ling
    [資訊管理學系暨研究所] 會議論文 2014-12-08 Testing the antecedents of well-being and its effects on loyalty: A comparison between Taiwan and Sweden college students Wu, Ya-Ling; Hsieh, H.-H.
    [資訊管理學系暨研究所] 會議論文 2014-08-07 Understanding the Effects of Mobile Gamification on Learning Performance Wu, Ya-Ling; Wang, W.-T.
    [資訊管理學系暨研究所] 會議論文 2014-05-24 Towards an Understanding of the User Stickiness to Use Mobile Application Services Wu, Ya-Ling; Lin, C.-Y.
    [資訊管理學系暨研究所] 會議論文 2013-07 Understanding Antecedents of Stickiness on Cloud Service 吳雅鈴; Lai, Y.-N
    [資訊管理學系暨研究所] 會議論文 2013-06 Understanding Impulsive Buying Behavior in Mobile Commerce 吳雅鈴; Ye, Y.-S.
    [資訊管理學系暨研究所] 會議論文 2012-08 Exploring Antecedents of Habit on Social Network Service Wu, Ya-ling; Tseng, Kuan-hao
    [資訊管理學系暨研究所] 會議論文 2012-07 Exploring Individual Creativity on Social Network Service Wu, Ya-ling; Chiu, Yu-chen; Tseng, Kuan-hao
    [資訊管理學系暨研究所] 會議論文 2012-07 An Examination of Social Marketing Strategies for Customer Loyalty in Social Commerce Wu, Ya-ling; Tseng, Kuan-hao
    [資訊管理學系暨研究所] 會議論文 2012-06-03 An Analysis of Reward Systems of Electronic Services Yeh, Yi-chen; Shang, Shari S.-C.; Wu, Ya-ling
    [資訊管理學系暨研究所] 會議論文 2011-11-26 從兩岸比較觀點探討行動網路服務之採用 吳雅鈴; 張家倚; 李嘉豪; 林揚笙; 葉盈秀; 賴以寧
    [資訊管理學系暨研究所] 會議論文 2011-07-05 An Examination of Knowledge Services on User-Generated Content Platforms Wu, Ya-Ling; Chiu, Yu-Chen
    [資訊管理學系暨研究所] 會議論文 2011-04-13 An Analysis of Customer Contribution in a Bank Shang, Shari S.-C.; Wu, Ya-ling
    [資訊管理學系暨研究所] 期刊論文 2020-05-31 Leveraging IT–Enabled Service Innovation in a Highly Competitive Market Shang, S. S.-C.; Wu, Ya-Ling; Wu, J.-Y.; Chen, C.-C.
    [資訊管理學系暨研究所] 期刊論文 2018-08 Gamification Design: A Comparison of Four M-Learning Courses Wu, Ya-Ling
    [資訊管理學系暨研究所] 期刊論文 2018-01 Marketing Mix, Consumer Value, and Consumer Loyalty in Social Commerce: A Stimulus-Organism-Response Perspective Ya-Ling Wu; Eldon Y. Li
    [資訊管理學系暨研究所] 期刊論文 2017-04-01 Generating Consumer Resonance for Purchase Intention on Social Network Sites Shang, Shari S. C.; Wu, Ya-Ling; Sie, Yi-Jhen
    [資訊管理學系暨研究所] 期刊論文 2017-03 Field Effects of Social Media Platforms on Information Sharing Continuance: Do Reach and Richness Matter? Shang, S.C.; Wu, Ya-Ling; Li, Eldon Y.
    [資訊管理學系暨研究所] 期刊論文 2016 Nurturing User Creative Performance in Social Media Networks: An Integration of Habit of Use with Social Capital and Information Exchange Theories Wu, Ya-Ling; Li, Eldon Y.; Chang, Wei-Lun
    [資訊管理學系暨研究所] 期刊論文 2013-12 Integrating Impression Management into an Expectation-Confirmation Model for Sustaining Weblogs Wu, Ya-Ling
    [資訊管理學系暨研究所] 期刊論文 2013-07-01 Measuring Process Capital from a System Model Perspective Shang, Shari S.-C.; Wu, Ya-Ling
    [資訊管理學系暨研究所] 期刊論文 2013-03 Understanding Antecedents of Stickiness on Cloud Service Wu, Ya-Ling; Lai, Y.-N.
    [資訊管理學系暨研究所] 期刊論文 2013-02-25 Do Happier Customers Generate More Profits? An Analysis of Customer Contribution in a Bank Wu, Ya-Ling; Shang, Shari S.-C.
    [資訊管理學系暨研究所] 期刊論文 2012-12 Understanding the Dynamics of Impression Management on Social Network Sites Wu, Ya-ling; Shang, Shari S.-C.
    [資訊管理學系暨研究所] 期刊論文 2011-05-01 Understanding Web 2.0 service models: A knowledge-creating perspective Shang, Shari S.-C.; Li, Eldon Y.; Wu, Ya-Ling; Hou, Oliver C.-L.; Shang, Shari S.-C.
    [資訊管理學系暨研究所] 期刊論文 2011-03-01 A Model of Market-Orientation Effects of Customer Relationship Management on Organizational Processes Shang, Shari S.C.; Wu, Ya-ling
    [資訊管理學系暨研究所] 期刊論文 2009-11-01 An Investigation of Coopetitive Pedagogic Design for Knowledge Creation in Web-Based Learning Fu, Fong-ling; Wu, Ya-ling; Ho, Hsi-chuan
    [資訊管理學系暨研究所] 期刊論文 2009-07-01 Competence Maps for the Information Service Industry Shih, Ying-wei; Wu, Ya-ling; Wang, Yi-shun; Wang, Yu-min
    [資訊管理學系暨研究所] 期刊論文 2009-03-01 Service Innovation through Dynamic Knowledge Management Shang, Shari S.-C.; Lin, Shu‐Fang; Wu, Ya-ling
    [資訊管理學系暨研究所] 期刊論文 2008-12 Is Competence Set Expansion in the Information Service Industry a Planned Behavior? The Moderating Effects of Action Control Style Shee, D. Y.; Wu, Ya-ling
    [資訊管理學系暨研究所] 期刊論文 2008-11-01 The Relationship of Governance Mechanisms and Customer Loyalty in Insurance Industry--The Difference of Internet Insurers and Traditional Insurers Yang, Heng-li; Wu, Ya-ling
    [資訊管理學系暨研究所] 期刊論文 2007-12 Building a Composite Model of Business Process Management with System Development Life Cycle: An Action Research on Multiple Systems Shang, Shari S.-C.; 尚孝純; Wu, Ya-ling; 吳雅玲
    [資訊管理學系暨研究所] 期刊論文 2007-06-01 The Design of Coopetitive Pedagogy in an Integrated Web-based Learning Model Fu, Fong-ling.; Wu, Ya-ling; Ho, Hsi-chuan
    [資訊管理學系暨研究所] 研究報告 2016-05-31 行動遊戲化設計之應用程式實作與使用成效評估 (1/2) 吳雅鈴
    [資訊管理學系暨研究所] 研究報告 2015-07-31 智慧型手機應用軟體的多樣化使用者行為之分析 吳雅鈴
    [資訊管理學系暨研究所] 研究報告 2014-07-31 行動商務平台消費者衝動購買意圖之研究 吳雅鈴
    [資訊管理學系暨研究所] 研究報告 2013-07-31 社交商務行銷策略於顧客忠誠度之研究 吳雅鈴

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