The Role of Trust in the Prioritization of Channel Choices

doi:10.1007/978-3-662-44426-9_8

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Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/99196

Title:	The Role of Trust in the Prioritization of Channel Choices
Authors:	Fu, Kai-Jo;Lee, Chung-Pin
Contributors:	淡江大學公共行政學系
Keywords:	e-governance;trust;citizen preference;channel choice
Date:	2014
Issue Date:	2014-10-18 10:31:32 (UTC+8)
Publisher:	Heidelberg: Springer
Abstract:	The role of trust is a significant element in the digital channel. While most studies have examined how the idea of trust has affected users’ behaviors and developed integrative models of e-government, little attention has been paid to its critical role as a factor affecting citizens’ preference toward certain service channels. There is no systematic investigation to compare different types of channel choices by differentiating between primary public service deliveries such as government information, application and transaction, and e-participation. Therefore, the purpose of this study is to explore how to perceive the role of trust as a possible determinant of service choice, in terms of different types of government services. Using survey data collected in Taiwan 2011, this study utilized a multinominal logistic analysis to examine the proposed models. The findings suggest that the different types of channel choices can be influenced by certain critical elements such as, political trust, trust in the Internet, and risk concern.
Relation:	Electronic Government - Lecture Notes in Computer Science 8653, pp.96-105
DOI:	10.1007/978-3-662-44426-9_8
Appears in Collections:	[Graduate Institute & Department of Public Administration] Journal Article

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