English  |  正體中文  |  简体中文  |  Items with full text/Total items : 52052/87180 (60%)
Visitors : 8887951      Online Users : 118
RC Version 7.0 © Powered By DSPACE, MIT. Enhanced by NTU Library & TKU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/92293

    Title: The impact of service quality for Taiwanese firms to enter the Chinese market
    Authors: Lii, Peir-Chyi;Wei, Anny Ching-Fang
    Contributors: 淡江大學管理科學學系
    Keywords: corss-cultural difference;service quality;Chinese market;service contact
    Date: 2013-05
    Issue Date: 2013-09-26 14:58:05 (UTC+8)
    Publisher: 新北市:淡江大學
    Abstract: Chinese market is a relatively closed market compared to other Asian countries. As a result, service perception of Chinese consumers might create some difficulties for foreign firms entering into Chinese market. The paper deals with this topic and tries to analyze the issue from Taiwanese firms perspective.
    Relation: Proceedings of the 2013 International Conference in Management Science and Decision Making=2013年管理科學與經營決策國際學術研討會論文集
    Appears in Collections:[管理科學學系暨研究所] 會議論文

    Files in This Item:

    There are no files associated with this item.

    All items in 機構典藏 are protected by copyright, with all rights reserved.

    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library & TKU Library IR teams. Copyright ©   - Feedback