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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/92072


    Title: The Effects of values on brand image and purchase intentions: generation as the moderator", The 2013 International Conference on Business and Information (BAI2013)
    Authors: Chung, Y.C.;Liao, Shu-hsien;Li, Y.H.
    Contributors: 淡江大學管理科學學系
    Date: 2013-07
    Issue Date: 2013-08-12 16:47:04 (UTC+8)
    Relation: The 2013 International Conference on Business and Information (BAI2013)
    Appears in Collections:[管理科學學系暨研究所] 會議論文

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