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    题名: Rough Sets Based Association Rules Application for Knowledge-Based System Design
    作者: Liao, Shu-hsien;Chen, Y. J.
    贡献者: 淡江大學管理科學學系
    日期: 2010-03
    上传时间: 2013-08-12 11:59:18 (UTC+8)
    出版者: Berlin, Heidelberg: Springer-Verlag
    摘要: The Internet has emerged as the primary database, and technological platform for electronic business (EB), including the emergence of online retail concerns. Knowledge collection, verification, distribution, storage, and re-use are all essential elements in retail. They are required for decision-making or problem solving by expert consultants, as well as for the accumulation of customers and market knowledge for use by managers in their attempts to increase sales. Previous data mining algorithms usually assumed that input data was precise and clean, this assumes would be eliminated if the best rule for each particular situation. The Algorithm we used in this study however, proved to function even when the input data was vague and unclean. We provided an assessment model of brand trust as an example, to show that the algorithm was able to provide decision makers additional reliable information, in the hope of building a rough set theoretical model and base of resources that would better suit user demand.
    關聯: ICCCI'10 Proceedings of the Second international conference on Computational collective intelligence: technologies and applications II, pp.501-510
    显示于类别:[管理科學學系暨研究所] 專書之單篇


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