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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/87308

    Title: 不完全訊息下企業併購策略之應用 : 以新加坡商惠普全球科技股份有限公司為例
    Other Titles: The strategy of an enterprise M&A under incomplete information : an example from hewlett-packard international Pte. Ltd.
    Authors: 周欣儀;Chou, Hsin-Yi
    Contributors: 淡江大學國際商學碩士在職專班
    蔡政言;賈昭南;Tsai, Jeng-Yan;Chia, Chao-Nan
    Keywords: 訊號不對稱賽局;從眾行為;衝動性併購;認知失調理論;Spence求職模型;Signaling Game;Herding Behiavior;Impulse M&A;Congnitive Dissonance Theory;Spence Model
    Date: 2012
    Issue Date: 2013-04-13 10:56:48 (UTC+8)
    Abstract: 一般對於企業的經營研究,通常比較著重於對過去的成功或失敗案例做深入的評析,透過學理的架構並提出導致結果或是改善結果並可行方案。相對的,對於一個是否該併購及改造中的企業要如何累積核心資源及培養組織能耐的課題,則較少有相關的實例探討。
    The study of business management is often focused through analysis of historical successful and failure management cases. With the help of theoretical business models, it would help the company to improve the business management towards better results.
    However, the case study of remodeling business through accumulating core business essentials and flexibility of organizational structure from merger and acquisition are much less explored.
    From The acquisition of Compaq 10 years ago and recently announced to spin off PC organization. The study of HP (Hewlett-Packard) merger and acquisition can be helped with 2 concepts, that is, game theory and theoretical business structure and strategy, and to see whether this horizontal merger is workable from economical and strategical point of view.
    This thesis focuses on the method of acquisition of HP to reconstruct better picture of the details before and after acquisition. This is to see if the acquisition decision was due to mis-judged of business trend and operation, which caused impulsive merging action without proper plans and lack of long term investment insight.
    The following definitions, theories and study cases of the reference documents would help to understand on the main topic and direction of this thesis.
    This thesis will provide relative and connective questions and suggestions for the decisions before and after merger or acquisition. The aim is to provide suggestion and information with best benefit during horizontal merger or acquisition in shortest period of time for the companies which have similar aspects (or competition in the same market).
    Appears in Collections:[國際企業學系暨研究所] 學位論文

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