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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/84808


    Title: 網友廣告再製對原廣告效果之影響─使用者創作內容的觀點
    Authors: 黃哲盛;林依瑩
    Contributors: 淡江大學國際企業學系
    Date: 2012-12-14
    Issue Date: 2013-03-24 01:04:35 (UTC+8)
    Publisher: 臺北市:臺北商業技術學院
    Relation: 2012第十一屆北商學術論壇─經營與管理研討會論文集
    Appears in Collections:[國際企業學系暨研究所] 會議論文

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