National Academy of Management, Ukraine Natsional'na Akademiya Upravlinnya
摘要:
The purpose of this paper is to develop a service production model, the dimensions and the elements of which can be used to pre-analyze customer perceived internal processes. Then resources can be aligned to this forecasted service processes to make the service created value be as close as possible to customer perceived value. The model fits into the current mainstream service paradigms and can help to improve the existing services, develop new services, and predict competitor's service strategy.
