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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/80344

    Title: 企业策略、市场导向与组织双面性关系之研究
    Authors: 张雍升;邬宜恒
    Contributors: 淡江大學企業管理學系
    Keywords: 组织双面性;市场导向;企业策略;动态能力
    Date: 2012-08-01
    Issue Date: 2013-01-23 09:43:34 (UTC+8)
    Publisher: 北京:中国社会科学院
    Abstract: 本研究试图探讨市场导向与企业策略类型间配适关系,对于组织双面性发展的影响。本研究以国内186 家高科技产业厂商为样本,找出在不同企业策略下,厂商如何运用市场导向
    Relation: 經濟管理=Economic Management 34(Z1),頁72-75
    Appears in Collections:[企業管理學系暨研究所] 期刊論文

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