使用虛擬社群之大學生其人格特質, 傳播快感與幸福感之研究

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Title:	使用虛擬社群之大學生其人格特質, 傳播快感與幸福感之研究
Other Titles:	A study of personality traits, communication pleasure and happiness of college students using virtual communities
Authors:	廖家鈴;Liao, Jia-ling
Contributors:	淡江大學教育心理與諮商研究所碩士班李麗君
Keywords:	大學生;虛擬社群;人格特質;傳播快感;幸福感;college students;Virtual Communities;personality traits;communication pleasure;happiness
Date:	2012
Issue Date:	2012-06-21 06:57:37 (UTC+8)
Abstract:	本研究旨在探討使用虛擬社群之大學生其人格特質、傳播快感與幸福感之間的關係，本研究以704位大學生為研究對象。本研究採用問卷調查法進行資料蒐集，所使用研究工具則包括人格特質量表、傳播快感量表，以及幸福感量表，所得資料以描述性統計、t檢定、單因子變異數分析、Pearson積差相關，以及階層多元迴歸分析等統計方法進行分析。本研究發現如下：一、大學生網路使用年齡平均為9.24年；一天使用虛擬社群時數為3.84小時；最常使用的虛擬社群為「關係型」。二、不同年級的大學生、不同使用虛擬社群時數以及不同虛擬社群類別的大學生在傳播快感上有顯著差異三、在人格特質中「開放性」與「友善性」較高，以及「神經質」較低的大學生在整體幸福感較高四、大學生的整體傳播快感與整體幸福感有顯著相關。五、在人格特質中「開放性」、「嚴謹性」、「友善性」、「外向性」以及傳播快感中「文本互動快感」愈高，大學生之幸福感也會愈高。「神經質」愈高，大學生之幸福感也會愈低。根據以上研究發現，本研究提出進一步討論，並提供未來研究方向及實務上之建議。 The purpose of this study was to inverstigate the relationships among personality traits, communication pleasure and happiness of college students using virtual communities. 704 college students participated this study. They completed a questionnaire that include Personality Traits Scale, Communication Pleasure Scale and Happiness Scale. The data was analyzed by descriptive statistics, t-test, one-way ANOVA, Pearson product-moment correlation, and sequential multiple regression analysis. The main findings were as follows: 1. The average age of college students network are 9.24 years; college students using a virtual community hours are 3.84 hours per day; communities of relationship is the most using virtual communities. 2. College students with different grade, different hours of virtual communities and different types of virtual community were significantly different in the scores of communication pleasure. 3. In personality traits Opennness and Agreeableness were positively related to happiness, whereas neuroticism was negatively related to happiness. 4. There were significant correlation among whole communication pleasure and whole happiness of college students. 5. When college students had more openness, conscientiousness,agreeableness and extraversion personality, they had more happiness. Furthermore, as they had more neuroticism, they had less happiness. According to the findings,further researche were provided and implications for practices.
Appears in Collections:	[Master's Program, Graduate Institute of Educational Psychology and Counseling] Thesis

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