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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/76260


    Title: 消費者對私有品牌暨品牌名稱之標準化/在地化之偏好
    Other Titles: Examining Consumers’ Preference toward Private Label and Brand Name Standardization Localization.
    Authors: 陳水蓮
    Contributors: 淡江大學經營決策學系
    Date: 2008-10
    Issue Date: 2012-05-03 21:57:01 (UTC+8)
    Publisher: 桃園市:中央大學
    Appears in Collections:[管理科學學系暨研究所] 學位論文

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