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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/75591


    Title: 臺灣地區廣告從業人員專業性之初探 : 以臺北市綜合廣告代理業為例
    Other Titles: A study on the professional qualities of advertising agency personnel in Taiwan-an instance of full-service advertising agencies in Taipei
    Authors: 黃振家
    Contributors: 淡江大學大眾傳播學系
    Date: 1994-05
    Issue Date: 2012-04-05 12:01:55 (UTC+8)
    Publisher: 臺北市:政治大學新聞研究所
    Appears in Collections:[大眾傳播學系暨研究所] 學位論文

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