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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/74909


    Title: A study of Value Delivery System in Mongolian Cashmere Industry: From Brand Equity Perspective
    Authors: Lee, Yueh-hau;Lo, Hui-chiung;Enkhtuvshin, Enkhgerel
    Contributors: 淡江大學企業管理學系
    Keywords: Value Chain;Brand Equity;Ingredient Branding;Country-of-Origin Image
    Date: 2010
    Issue Date: 2012-02-15 14:56:06 (UTC+8)
    Publisher: Serials Publications
    Relation: International Journal of Reliability and Quality Performance 2(2), pp.107-108
    Appears in Collections:[企業管理學系暨研究所] 期刊論文

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