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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/74906


    Title: 網路人際關係及品牌社群對品牌認同之研究
    Authors: 李月華;羅惠瓊;蘇怡欣;李文庭
    Contributors: 淡江大學企業管理學系
    Keywords: 中古車;通路;購買意願;聯合分析;Used cars;Channel;Purchasing intention;Conjoint analysis
    Date: 2006-06-24
    Issue Date: 2012-02-15 14:17:20 (UTC+8)
    Publisher: 淡江大學企業管理學系
    Relation: 2010年海峽兩岸企業管理學術研討會,臺北縣淡水鎮
    Appears in Collections:[企業管理學系暨研究所] 會議論文

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