The history of Mackay culture is representative of the unique point of view and classification developed under particular time and space, which distinguish Mackay culture as a specific “point.” These certain points are stringed up to form a “line” as local development take its course, which, through the process of induction, have established its own accord with the local community. This study, via the cultural communication perspective, sets the chronicle of Mackay culture as its paradigm, and aims at positioning Mackay local culture. It applies Bourdieu’s theory as its analytical framework, together with relevant theories on community construction and “New Museology”; by deforming and reforming the mode of how cultural communication interacts with local development, this study hopes to ultimately map out the balancing point between cultural communication and contemporary life.
Three arguments are thrown upon and discussed in proceeding order in this study. First, how “Mackay culture” is proved unique and how it became key element that evoked cultural communication. Second, how, through the process of “cultural communication”, did local culture adapt its special compatibility and inclusiveness. Last, examining how “cultural communication” is schemed and re-schemed in the process of representing “Mackay culture” by analyzing practitioners’ results.
Research method used in this study is “ethnomethodology”. It depends mainly on the phenomenon observed in the “Champ”, assisted with “non-participant field observation”, “semi-constructed interviews” and “text analysis”.
The study has three findings. First, although cultural differences shape the threshold of local culture communication, it also serves as the enzyme for possible structural changes in the society. Second, hard capital is the main reason for unbalanced culture Champ; to tackle this issue, enforcement of strengthening cultural capital should be carried out, to ensure virtuous circle of Champ competition. And last, culture and communication is the two sides of a story; as they are influenced by the society, they construct the reality of social composition.