明代著名墨譜─《方氏墨譜》和《程氏墨苑》的關聯，並不僅僅是由於單純的廣告行銷手法而已，墨譜的發行人─方于魯和程大約，兩人之間的淵源與關係糾葛也是墨譜產生的因素之一。這兩本墨譜產生的背後，道出了明代徽州墨商的創意與彼此競爭下的故事，但是它們的意義絕不僅僅於此，兩本墨譜的完成，實際上則顯示版畫藝術於明代發展至成熟與顛峰的佳作。 This thesis is compare with two famous Chinese ink stick book in Ming dynasty. The two famous Chinese ink stick books are made by Yu-lu Fang and Da-Yueh Cheng.
In Ming Dynasty, the tow famous of Chinese ink stick book ─ “Fang’s Chinese ink stick book” and “ Cheng’s Chinese ink stick book”, their publish are not only just because of advertising and marketing savvy, but cause of their competition of them.Study the association between them is very interesting, that was why I study at this area.
