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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/74227

    Title: 臺灣資訊廠商營運改進之一研究 : 以臺灣惠普x86伺服器事業為例
    Other Titles: A study of business operation improvement of information technology vendors in Taiwan : case of Hewlett Packard Taiwan x86 server business
    Authors: 謝秀逸;Hsieh, Hsiu-Yih
    Contributors: 淡江大學管理科學研究所企業經營碩士在職專班
    Keywords: 伺服器;營運改進;競爭策略;資訊廠商;五力分析;server;Operational improvement;Competitive Strategy;Information technology vendor;Five forces analysis
    Date: 2011
    Issue Date: 2011-12-28 18:17:21 (UTC+8)
    Abstract: 本研究以波特的競爭策略概念為核心,將其運用於台灣資訊廠商(Taiwan Information Technology Industry)的實證研究之中。
    The research is based on the competitive strategy as the core concept, and using in the empirical research of Taiwan Information Technology Industry.
    The thesis framework of the research is divided into five chapters. in the chapter one, introduce the research motivation, the research method and the research framework. In the chapter two entitled document study, is based on the general analysis of the strategy theory overview and the economy versus competitive behavior, focused on the synthetic description of the existing related research achievement, and based on this as the foundations to derive the new analysis framework.
    Chapter three is entitled research method, using the case study method and deep interview method to forward on the research. First, in the data collection stage, focused on Taiwan Information Technology Industry, case study company and its inner and outer environment analysis as the related first and secondary data induction. Second, using the deep interview with the management executive and the inner circle staff.
    Chapter four is entitled the case study and analysis, using the previous given analysis framework, completely using the market characteristics and the competitive strategy analysis of Taiwan Information Technology Industry. The research objective is focused on the empirical hypothesis of the general well adoption in the analysis framework. In the Chapter five, the research will make the conclusion and the suggestion.
    Appears in Collections:[Department of Management Sciences] Thesis

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