|题名: ||BOT架構下企業溝通談判策略之研究 : 以臺灣高鐵建設為例|
|其它题名: ||The communication and negotiation strategy in the business on BOT : a case study of THSRC|
|作者: ||簡良璘;Chien, Liang-Lin|
何煖軒;蘇志偉;Ho, Nuan-Hsuan;Su, Chi-Wei
|关键词: ||高速鐵路;新幹線;談判;策略;孫子兵法;危機處理;High Speed Rail;BOT;Shinkansen;Negotiation;Strategy;Sun-Tzu Art of War;crisis management|
|上传时间: ||2011-12-28 17:45:13 (UTC+8)|
From the ancient time up to now, the transportation construction is the major national policy projects for every country in the world. It is important for the economic development of the country. It is also helpful about the competitiveness and the image upgrade.
To Build the High Speed Rail from the north to the south in Taiwan is the major national construction by the Executive Yuan. It expects the north, middle and south of Taiwan can be contacted by the Taiwan High Speed Rail and to create the more development. But the national financial resource is to be short and the government expenses increases, to promote the operations by enterprise in "BOT mode" through voted by the Legislative Yuan in 1993.
It is not only can make up for insufficient funds, but also can use the performance of enterprise to build the nation basic construction by BOT mode. Since 1980, it be used by every country in the world. The High Speed Rail is the first case of public construction in domestic that build by enterprise by BOT mode. It’s not only the government departments are not familiar with the way to promote, the enterprise do not understand its own position in the process either. It’s full of contradictions and conflicts in the construction process and the concession is 35 years, the rights and obligations of both parties are not defining at the beginning of the program. How to get the balance after negotiation is the key of success or not for BOT. The electro-mechanical system is Shinkansen systems and the Japanese government and enterprise to join, make the negotiate get more difficult.
This thesis’s review is about the BOT system and its development, the development background of Taiwan high-speed railway, Taiwan High Speed Rail project, the process of Japanese technology to the Taiwan High Speed Rail, communication, negotiation theory and strategies. It’s not similar research before, so it’s hard to get the data and analysis. This thesis just accord the data to analysis the negotiation strategies about the bid, negotiation between five parties in Japan and Taiwan, crisis management on build the Taiwan High Speed Rail
This thesis includes the negotiation strategies for three steps, the THSRC got the data and competitive strategies well. The government and THSRC both get benefits and be trust each other by good communication. Both of Japan and Taiwan government are active assistance and good cooperation that is good for the foreign affair relationship. Finally, the Taiwan high speed rail can operate.
The BOT mode is the major projects for government public construction. This thesis suggests the important public construction should be handling by the government. The government should make much on the economic efficiently of the rail construction, get more international cooperation. The BOT must be basic on trust each other and both of the governments should have the regular meeting for those business. The researchers can also do the research about this direction. I hope that can have the perfect system for BOT public construction and also can useful for THSRC’s operation in the future.