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    Title: 加入慈濟基金會對臺資企業社會責任之影響 : 以大上海地區臺資製造業為例
    Other Titles: The practice of corporate social responsibility in Tzu-Chi Taiwanese Manufacturing enterprises in Shanghai area
    Authors: 黃韋豪;Huang, Wei-Hao
    Contributors: 淡江大學未來學研究所碩士班
    鄧建邦;Deng, Jian-Bang
    Keywords: 慈濟基金會;台商;企業文化;企業社會責任;反血汗工廠運動;Tzu-Chi Foundation;Taiwanese Enterprise;Corporate Culture;corporate social responsibility;Anti Sweatshop Movement
    Date: 2011
    Issue Date: 2011-12-28 17:30:45 (UTC+8)
    Abstract:   本研究主要探討的主題,是台資企業加入慈濟基金會後,對於其企業文化及廠內廠外企業社會責任的之影響。本研究對三種類型的台資廠商,對其員工進行深入訪談法,在田野期間搭配參與觀察法來蒐集資料。經過整理之後,本研究發現台資企業加入慈濟,是以慈濟志業中強調的人文、慈善、國際賑災、環保及社區志工,作為主要的實踐管道。透過人文關懷能夠使得管理幹部及員工之間能夠發展出互信的工作關係,取代原有管理的高度勞動控制;環境保護能夠有效地提升員工的環境意識,生產時能將資源妥善規劃使用;志願工作能夠培育員工的志工精神,提升員工對企業的忠誠度,凝聚員工對企業整體的向心力;慈善及國際賑災等慈濟活動的接觸,能夠改變經營者及員工其公與私的價值觀念。慈濟舉辦活動,將在中國大陸工作、生活的台商族群重新聚集起來,形成台灣人的社群團體,進而將慈濟理念在地化經營,使得慈濟活動成為台灣人與大陸人共同維護的活動場域。
    This research deals with the issue of Corporate Social Responsibility (CSR) in Tzu-Chi Taiwanese enterprises in Shanghai area. Empirical data for this study are generated from in-depth interviews and field observation which the author conducted in 2010. Results show that the reason why Taiwanese enterprises in China join Tzu-Chi Buddhist Foundation is mainly because its emphasis of humanities, environmental protection, volunteer work and charities. These values help not only the Taiwanese companies transform its early sweatshop management style to a management with more social responsibilities, but also enhance the mutual trust between Chinese workers and Taiwanese managers, and their loyalties to the company.
    Appears in Collections:[未來學研究所] 學位論文

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