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|Other Titles: ||The study of EU countries' foreign direct investment in Russia|
|Authors: ||蔡承恩;Tsai, Cheng-En|
魏百谷;馬良文;Wei, Bai-Ku;Maliavin, V.V.
|Keywords: ||直接投資;歐盟;俄羅斯;跨國企業;FDI;European Union;Russia;TNCs|
|Issue Date: ||2011-12-28 17:02:51 (UTC+8)|
Since 1980s the development of international investment and trade, led to EU countries have increasing their foreign direct investment overseas every year, and becoming the foreign direct investment outflow economies. After the collapse of the Soviet Union in 1991, the Russian economy was in a transitional period, as it was transforming from a communist economy to a capitalistic market. This led to a strong demand for foreign capital, and so foreign direct investment played an important role in its economic development. EU investment in Russia grew steadily; the EU was Russia’s largest source of direct investment. According to the data of Eurostat, the 2007 EU FDI in Russia was about 17.2 billion euros; than in 2008, it increase to 25.6 billion euros, approximately accounting for 46% of the total foreign direct investment in Russia. Thus, the EU is Russia’s largest source of direct investment, and plays an important role in Russia’s inward FDI.
The eclectic theory of Dunning John is the theoretical basis to examine the EU direct investment in Russia, exploring EU direct investment in Russian industry, regional characteristics, the investment motives and the business model. Having a grasp for the overall investment in Russia is the first step to analyze the regional distribution and characteristics. The competitive edge of European entrepreneurship overseas along with the potential advantages of the host countries will be analyzed via the motivational approach of EU’s outward for Russian investment. However, the inherent advantages of EU entrepreneurs are the analytical basis to the foreign investment.
The purpose for the study aims to analyze the Entry Mode, which EU countries invest in Russia, by means of case study as well as SWOT analysis. The conclusion of thesis is demonstrated, as far as the motive of investing in Russia is concerned, market-seeking and resource-seeking are the main approaches for EU; whereas, in order to enter into Russian market, these transnational enterprises of EU take M&A manner as a lever to acquire the market share. Furthermore, the analysis for case study and SWOT outlines that the success of EU enterprises is attributed by using internal strength and external opportunities to efficiently operate the business in Russian market.
|Appears in Collections:||[俄羅斯研究所] 學位論文|
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