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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/73735

    Title: 布希亞的現代社會與象徵交換理論 : 以《象徵交換與死亡》為例
    Other Titles: Baudrillard : the modern societies and symbolic exchange : in symbolic exchange and death
    Authors: 王君瑜;Wang, Chun-Yu
    Contributors: 淡江大學法國語文學系碩士班
    徐鵬飛;Boileau, Gilles
    Keywords: 布希亞;象徵交換;死亡;原始社會;贈與;切割系統;台灣;Baudrillard;symbolic exchange;death;the primitive society;gift;potlatch;kula;Taiwan;échange symbolique;la mort;la sociétéprimitive;le don;le système de coupure;Taïwan
    Date: 2011
    Issue Date: 2011-12-28 16:59:19 (UTC+8)
    Abstract: 在第一章的部份中,主要以釐清布希亞在思考邏輯與寫作模式上之來源與架構。首先便概述了結構語言學與結構主義對布希亞帶來之影響。接續闡述了布希亞在作品中援引之人類學論述來源,包括了贈與制度、誇富宴、庫拉儀式等。並且概略分析了布希亞在思想上發展至《象徵交換與死亡》一書前,於「社會學思想發展」時期及「馬克思主義思想批判」時期中,思考邏輯之演變過程。


    The main direction in the first chapter, is to introduce the sources of Baudrillard’s thinking and writing logic. Presentation of the structural linguistics from Saussure, and the structuralism of Lévi-Strauss are the first two key points in this section. The introduction of the anthropological inferences that Baudrillard used in his books is also another key point: they are the concepts of the “gift” and the “potlatch” from Marcel Mauss, the “Kula exchange system” from Malinowski, and “The Original Affluent Society” from Marshall Sahlins.

    In the second chapter, we examine the tenets and principal points of Baudrillard’s “Symbolic Exchange and Death”. First, we introduce the structure of this book, then the
    theory of “the system of separation” between “symbolic” and “imaginary” of Baudrillard. In addition, the use of the contrast between the primitive society and the modern society will be studied with regard to the theme of the death, the cadaver, and the death penalty. The thesis will also analyze the “symbolic exchange” in the primitive society, and its differences with the “economic exchange” in the modern society in Baudrillard’s discourse.

    The third chapter will analyze the role played by the symbolic exchange, in “Symbolic Exchange and Death” and other Baudrillard’s works through the these of the body, the gender, the nude, and the sexual exchange. We’ll follow an expose on the structure of the consumer society dominated by the sign, the code, the mode, and dvertisement.
    Furthermore, this thesis will analyze the symbolic exchange of aborigines in the Taiwan society. The thesis will also study some Taiwan society’s phenomenon such as the “betel
    nut beauty”, the “ritual chariots”, and two series of advertisements campaigns, in order to show how modernity in Taiwan recycles images from traditional culture.
    Appears in Collections:[法國語文學系暨研究所] 學位論文

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