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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/67598


    Title: A Research of the Effect of Gift Promotion and Its Spillover Effect
    Authors: 曾忠蕙;樓永堅;別蓮蒂
    Contributors: 淡江大學國際貿易學系暨國際企業研究所
    Date: 2008-10
    Issue Date: 2011-10-23 00:28:42 (UTC+8)
    Publisher: Association for Consumer Research
    Relation: Association for Consumer Research Conference, America
    Appears in Collections:[國際企業學系暨研究所] 會議論文

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