Loyalty to Area Managers: Implications for Job Satisfaction and Tenure among Pharmaceutical Salesforce

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题名:	Loyalty to Area Managers: Implications for Job Satisfaction and Tenure among Pharmaceutical Salesforce
作者:	劉菊梅;Liu, Chu-mei
贡献者:	淡江大學國際貿易學系暨國際企業研究所
日期:	2005-12
上传时间:	2011-10-22 23:54:54 (UTC+8)
出版者:	Taiwan Institute of Business Administration
摘要:	This study is an attempt to apply the concept of loyalty on the employee performance among the sales force of the pharmaceutical industry in another Asian developing country to test its cross-cultural validity. The study focus on possible relationship between the pharmaceutical district managers’ (sales force) loyalty to their area managers (supervisors) and their job satisfaction and their tenure with the organization. Results show that loyalty to area manager exerts positive influence on both district managers’ job satisfaction and intent to stay with the organization through the dimensions of dedication, effort, and commitment to supervisor. The dimensions of identification and internalization also showed positive influence on job satisfaction and intention to stay, but the association is not significant.
關聯:	Academy of Taiwan Business Management Review 1(2), pp.11-19
显示于类别:	[國際企業學系暨研究所] 期刊論文

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