English  |  正體中文  |  简体中文  |  Items with full text/Total items : 56577/90363 (63%)
Visitors : 11891205      Online Users : 83
RC Version 7.0 © Powered By DSPACE, MIT. Enhanced by NTU Library & TKU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/60336


    Title: Fuzzy evaluating goal oriented and marketing strategy in community colleges
    Authors: Lee, Yu-lan;Chang, Dian-fu;張鈿富;Wu, Berlin
    Contributors: 淡江大學教育政策與領導研究所
    Keywords: Fuzzy goal oriented;marketing strategy;community colleges
    Date: 2011-09
    Issue Date: 2011-10-13 20:48:29 (UTC+8)
    Publisher: ISME International
    Abstract: This study evaluates community colleges’ goal values and marketing strategies. Redefining the current community college vague goal, this work uses participant preference to investigate the college’s needs, future trends, and marketing strategies. The results show that vocational training has become the top ranking course in community colleges. Life skill is one of the most popular courses to meet students’ needs. Students expect to enhance vocational training in community colleges as part of their marketing strategy for future career development. It is suggested that design-related training with vocational values and special courses for life skills are important for community colleges to help students prepare for job expertise.
    Relation: International Journal of Innovative Management, Information & Production (IJIMIP) 2(3), pp.13-24
    Appears in Collections:[Master's Program, Graduate Institute of Educational Policy and Leadership] Journal Article

    Files in This Item:

    File Description SizeFormat
    Fuzzy evaluating goal oriented and marketing strategy in community colleges.pdf394KbAdobe PDF0View/Open
    index.html0KbHTML32View/Open

    All items in 機構典藏 are protected by copyright, with all rights reserved.


    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library & TKU Library IR teams. Copyright ©   - Feedback