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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/59443

    Title: 文化創意的市場行銷:以「老夫子」為例
    Authors: 吳怡國
    Contributors: 淡江大學大眾傳播學系
    Date: 2007-07
    Issue Date: 2011-10-03 09:57:50 (UTC+8)
    Publisher: 淡江大學大眾傳播學系; 中華傳播學會
    Relation: 2007年中華傳播學會年會,
    Appears in Collections:[Graduate Institute & Department of Mass Communication] Proceeding

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