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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/58466


    Title: 品牌社群關係、顧客與公司關係品質對產品知識及品牌忠誠的影響
    Other Titles: The Effect of Brand Community and Relationship Quality on Product Knowledgeand Brand Loyalty
    Authors: 曾忠蕙;張愛華;廖棟梁
    Contributors: 淡江大學國際企業學系
    Date: 2010-12
    Issue Date: 2011-10-01 01:08:16 (UTC+8)
    Relation: 行銷評論 7(4)，頁497-524
    Appears in Collections:[國際企業學系暨研究所] 期刊論文

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