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    題名: Development and Cross-Cultural Application of a Specific Instrument to Measure Entrepreneurial Intentions
    作者: Liñán, Francisco;Chen, Yi-wen
    貢獻者: 淡江大學資訊傳播學系
    日期: 2009-05
    上傳時間: 2011-08-26 17:36:30 (UTC+8)
    出版者: Baylor University
    摘要: This article uses Ajzen's theory of planned behavior to build an entrepreneurial intention questionnaire (EIQ) and analyzes its psychometric properties. The entrepreneurial intention model is then tested on a 519-individual sample from two rather diverse countries: Spain and Taiwan. EIQ and structural equation techniques have been used to try to overcome previous research limitations. The role of culture in explaining motivational perceptions has been specifically considered. Results indicate EIQ properties are satisfactory and strong support for the model is found. Relevant insights are derived about how cultural values modify the way individuals in each society perceive entrepreneurship.
    關聯: Entrepreneurship Theory and Practice 33(3), pp.593-617
    DOI: 10.1111/j.1540-6520.2009.00318.x
    顯示於類別:[資訊傳播學系暨研究所] 期刊論文

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