淡江大學機構典藏:Item 987654321/55676
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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/55676


    Title: 觀光餐旅與接待業行銷
    Other Titles: Market for Hospitality and Tourism
    Authors: Philip Kotler(著);John Bowen(著);James Makens;尹駿(譯);楊明青(譯);張雍昇(譯);李如玲(譯);陳盈如(譯)
    Contributors: 淡江大學企業管理學系
    Date: 2010-06
    Issue Date: 2011-08-24 16:09:42 (UTC+8)
    Publisher: 臺北市：臺灣培生教育公司
    Relation: 第五版
    Appears in Collections:[Graduate Institute & Department of Business Administration] Monograph

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