淡江大學機構典藏:Item 987654321/55638
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    題名: Dark side of relationships: A tensions-based view
    作者: Fang, Shyh-rong;Chang, Yong-sheng;Peng, Yan-chiun
    貢獻者: 淡江大學企業管理學系
    關鍵詞: Relationship marketing;Dark side of relationships;Tensions-based view;Trust;Commitment
    日期: 2011-07
    上傳時間: 2011-08-24 16:04:40 (UTC+8)
    出版者: New York: Elsevier Inc.
    摘要: By drawing on the tensions-based view to depict the components of the dark side of relationships, this study presents a conceptual model explaining how the dark side of relationships can moderate the positive relationship between relationship quality and relationship function. The authors test the hypotheses via a mail survey involving 136 manufacturing firms. The results support the hypotheses, which posit that relationship quality is positively associated with relationship function. Moreover, the empirical results partially support the argument of the author that the influence of relationship quality on relationship function is strengthened or weakened when three relationship tensions (namely, behavioral, structural, and psychological tension) are balanced or imbalanced. Theoretical and managerial implications are extracted from this study, and potential future research directions.
    關聯: Industrial Marketing Management 40(5), pp.774-784
    DOI: 10.1016/j.indmarman.2011.02.003
    顯示於類別:[企業管理學系暨研究所] 期刊論文

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