Generating effective interorganizational change: A relational approach

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Title:	Generating effective interorganizational change: A relational approach
Authors:	Chang, Yong-sheng;Fang, Shyh-rong;Wu, Jyh-jeng;Fang, Shih-chieh;Chao, Pei-wen
Contributors:	淡江大學企業管理學系
Keywords:	Relationship marketing;Interorganizational change;Organizational learning theory;Information technology;Partner characteristic
Date:	2008-12
Issue Date:	2011-08-24 16:04:30 (UTC+8)
Publisher:	Elsevier
Abstract:	This study examines the effect of relationship activities and information technology adoption on the effectiveness of interorganizational change, and the moderating effect of partner characteristics and information sharing. The model was empirically tested using a survey instrument given to 131 manufacturers. The results show that relationship activities and information technology adoption are related positively to the effectiveness of interorganizational change. Further, partner characteristics and information sharing have a significant moderating effect. The authors also discuss the theoretical and practical implications of their findings.
Relation:	Industrial Marketing Management 37(8), pp.977-991
DOI:	10.1016/j.indmarman.2007.08.004
Appears in Collections:	[Graduate Institute & Department of Business Administration] Journal Article

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