歐美的談話・文章研究，注重言語與溝通的關係、言談成立的観点。相對地日本的文章・談話研究，注重文章内部的結構。在此風潮之下，木下是雄（1981）站在修辭觀點上，重視文章内部結構而提出「事實陳述」與「意見表達」差異性主張。另外從文章・談話研究的觀點，松永信一（1971）、土部弘（1972）、永尾章曹（1975）、永野賢（1986）等人，承襲時枝誠記的「質的統一 体」的概念，指出文章内部存在著質方面的差異性。如此可看出，與歐美文章・談話研究不同，日本有一套自己的研究方向。在此觀點之下發展出永尾（1992）、工藤（1995）、野村（2000）等人的論說。與木下是雄（1981）所提的「事實陳述」與「意見表達」的論說同出一轍，永尾（1992）、工 藤（1995）、野村（2000）等人紛紛提出文章内部的結構要素可分出兩大類之論說。由此可見，日文文章基本的構成要素，是由二個要素所組合成的。鑒於上述優良研究成果，意圖將之活用於媒體研究之上。目前媒體研究對象多設定 在19 世紀、20 世紀、現代等各不同時代，逐步發展而來。然而以媒體表現為考察対象 的研究相對地少。因此本計畫為日本近代媒體發展期，特別以20世紀前半為主要對象， 選定該時代的代表的媒體期刊《太陽》與資料比較容易利用又在臺灣研究上重要的《臺灣日日新報》，探討在媒體文章結構上的文章篇章與Visual 要素相關與機能。 The text discourse research of Europe and America seriously considers communication activity. On the one hand, the text discourse research of Japan has observed to the qualitative constitution inside text. With viewpoint of rhetoric, Kinoshita (1981) who is observed to the internal configuration of composition distinction of " fact" and "opinion" was raised. From viewpoint of text discourse research, Tokieda Motoki put out the thought of the "qualitative standardized body". Succeeding that, Matsunaga Shinichi (1971), Hanibe Hiroshi (1972), Nagao Syoso (1975), Nagano Masaru(1986) point out the qualitative difference inside text.. Furthermore developing these, Nagao (1992), Kudou (1995), Nomura (2000) have expressed the structure of inside text with two elements. This research applies an outcome of a text study until present to a study of media. A study of media until present has been performed every the 20th century each time from the 19th century, but there are a lot of parts where it's still un-explicating for the study I disqualified for an expression of media. So this plan makes the first half in the 20th century the main subject in particular during a Japanese modern development period of media, and the magazine “the sun” which represent the time and one on the Taiwanese study also chooses important “ Taiwan day new report” which are easy to use. And this plan searches for the structure of sentences, the correlation with the Visual element and the function of the media.
