English  |  正體中文  |  简体中文  |  Items with full text/Total items : 52048/87179 (60%)
Visitors : 8877491      Online Users : 304
RC Version 7.0 © Powered By DSPACE, MIT. Enhanced by NTU Library & TKU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/52246

    Title: 王建民的形象再現暨論述分析,自由時報及蘋果日報2006-2007年為例
    Other Titles: The analysis of discourse and media representation of Chien-Ming Wang by the liberty times and apple daily from 2006 to 2007
    Authors: 陳文祥;Chen, Wen-shiang
    Contributors: 淡江大學大眾傳播學系碩士班
    許傳揚;Hsu, Chuan-yang
    Keywords: 王建民形象;論述分析;再現;多元文化;全球地方感;Images of Chien-Ming Wang;Discourse Analysis;Representation;Multiculture;Global Sense of Place
    Date: 2010
    Issue Date: 2010-09-23 17:20:42 (UTC+8)
    Abstract: 本研究希望了解台灣報業(蘋果日報、自由時報)自2006到2007年間如何呈現王建民的相關報導、議題並透過哪些方式影響其形象呈現。
    研究引援van Dijk揭示的論述分析方法、輔以深度訪談以理解王建民的形象再現為何,並透過全球地方感、多元文化觀點檢視台灣報業呈現王建民相關報導過程的議題與影響。
    This research is based on discourse analysis, by Teun A. Van Dijk , in-depth interviews, and analyzing on the news report in 2006-2007.
    In conclusion, the results of news discourse analysis show that both The Apple Daily and The Liberty Times represent Chien-Ming Wang’s image by the nine news frames that including “ace”,”hero”,” celebrity”,” characteristic” ,” winning”,”asia”,” glory of Taiwan”,” sinker” and “ positive rhetoric”. In sum, the study shows that Chien-Ming Wang’s images of representation by news corporation is diverse and almost not negative.
    In addition, a situation that newspaper present Chien-Ming Wang’s reporting in Taiwan is unfavorable to other sports and players. The process of representation is caused by various factors not just by globalization or economic consideration, but, problems of CPBL are crucial reason that affecting news representation.
    This research suggests news corporation in Taiwan could be to consider balancing between entertainment and fact of sport news. The media play an important role in building image of player but every player could be to effect his image himself by taking the initiative in maintaining the nature of the game.
    Appears in Collections:[大眾傳播學系暨研究所] 學位論文

    Files in This Item:

    File SizeFormat

    All items in 機構典藏 are protected by copyright, with all rights reserved.

    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library & TKU Library IR teams. Copyright ©   - Feedback