邱瑋婷; Chiu, Wei-ting
,
2009 [國際企業學系暨研究所] 學位論文 同設計將會為企業帶來顧客知識，成為未來企業競爭力的來源。 The objective of this study is to explore the customer value created by both firms and customers from co-design process
洪倫裕; Hung, Lun-Yu
,
2012 [國際企業學系暨研究所] 學位論文 淡江大學國際商學碩士在職專班 黃哲盛; Huang, Je-sheng 洪倫裕 Hung, Lun-Yu 品牌元素設計與品牌概念之策略配適探討 An exploratory study of the strategic fit between brand elements design
郭大瑜; Kuo, Ta-Yu
,
2015 [國際企業學系暨研究所] 學位論文 evaluation model on notebook computer ODM industry in Taiwan 平衡計分卡;決策實驗室分析法;筆記型電腦代工產業;Balanced Scorecard;DEMATEL;Notebook Computer ODM Industry 台灣是全球高科
施志強; Shih, Chih-Chiang
,
2015 [國際企業學系暨研究所] 學位論文 淡江大學國際行銷碩士在職專班 孫嘉祈 施志強 Shih, Chih-Chiang 探討銀行放款之因素分析 : 以國泰世華銀行為例 Exploring the critical factor of lending business : a case study of cathay united
黃州瑞; Huang, Chou-jui
,
2009 [國際企業學系暨研究所] 學位論文 . If consumer belongs to "the opinion leader", they simultaneously also have high request to "the convenience". This type of consumer prefers to study
黃翎珺; Huang, Ling-Chun
,
2014 [國際企業學系暨研究所] 學位論文 淡江大學國際商學碩士在職專班 蔡政言; Tsai, Jeng-Yan 黃翎珺 Huang, Ling-Chun 以賽局觀點分析臺灣中小企業銀行之競爭策略 Competitive strategy analysis of Taiwan Business Bank : a game
郭芳義; Kuo, Fang-Yi
,
2016 [國際企業學系暨研究所] 學位論文 .
This study through collected literature to understand the market profile of Taiwan server supplier and what is Industrial brand, then use expert interview
曾經貿; Tseng, Cheng-Mao
,
2012 [國際企業學系暨研究所] 學位論文 industry : a case study on rigid-flex board with HDI at U company HDI;印刷電路板;軟硬結合板;策略形成;Printed Circuit Board;Rigid-Flex Boards;Strategy Formulation 近年來由於消
王居正; Wang, Chu-Cheng
,
2017 [國際企業學系暨研究所] 學位論文 淡江大學國際行銷碩士在職專班 張勝雄; Chang, Sheng-Hsiung 王居正 Wang, Chu-Cheng 從金融科技探討台灣信用卡市場未來發展 : 以T銀行為例 A study on the future development of Taiwan' s credit card
張惠珊; Chang, Hui-Shan
,
2015 [國際企業學系暨研究所] 學位論文 the Same for All Web Sites and Consumers? A Large-Scale Exploratory EmpiricalStudy,” Journal of Marketing, Vol.69(4), pp.133-152.
Bauer, R. A. (1960
陳靜怡; Chen, Ching-Yi
,
2012 [國際企業學系暨研究所] 學位論文 for acquiring banks in Taiwan : a case study of company A 台灣地區信用卡收單機構動態貨幣轉換業務策略之探討 : 以A公司為例 收單機構;動態貨幣轉換;使命陳述;競爭策略形成要素;Acquiring Bank;Dynamic Currency Conversion
林宜穎; Lin, I-Yin
,
2012 [國際企業學系暨研究所] 學位論文 and internationalization, and Taiwan is facing the impact of international financial crisis, resulting in excessive competition among the inter-bank, the central bank
房毓美; Fang, Yu-Mei
,
2014 [國際企業學系暨研究所] 學位論文 communication industry of Taiwan. The purpose of this study is trying to summery the advantages based on analysis data of the case company and to bring
張有存; Chang, Yu-Tsun
,
2011 [國際企業學系暨研究所] 學位論文 淡江大學國際商學碩士在職專班 林宜男 張有存 Chang, Yu-Tsun 中國大陸住宅調控政策之研究 A study on the housing regulation policy in Mainland China 住宅市場;市場供需;市場失靈;調控政策;housing market
黃雅鳳; Huang, Ya-feng
,
2006 [國際企業學系暨研究所] 學位論文 淡江大學國際商學碩士在職專班 洪英正; Hung, Ying-cheng 黃雅鳳 Huang, Ya-feng 企業形象、產品形象及品牌形象交互關係之研究 : 以「台灣高鐵公司」為例 A study on the interaction relationships among corporate
林孟蒨; Lin, Meng-Chien
,
2012 [國際企業學系暨研究所] 學位論文 易受到促銷活動的誘惑而產生衝動性購買意圖；價格促銷及折扣幅度愈大時，對於大部份的消費者具有較大吸引力，但無論是價格/非價格促銷、中度/高度折扣幅度，消費者的購買意圖都傾向會想預先規劃。 As the socio-economic development and improvement
江貞寬; Chiang, Chen-kuang
,
2010 [國際企業學系暨研究所] 學位論文 engaged by securities finance enterprises : a case study on company G 證券金融公司;交割款項融資;競爭策略形成要素;Securities Finance Enterprises;Settlement Financing Businesses
林莉娟; Lin, Li-chuan
,
2008 [國際企業學系暨研究所] 學位論文 contributes to improving national economic development but also contribute to developing cultural characteristics of Taiwan, but under the impact
高偉傑; Kao, Wei-Chieh
,
2011 [國際企業學系暨研究所] 學位論文 to discuss the economic point of view there is “network congestion” and “network externality” under the For net work service provides
劉筠芃; Liu, Chun-Peng
,
2012 [國際企業學系暨研究所] 學位論文 淡江大學國際企業學系碩士班 何怡芳 劉筠芃 Liu, Chun-Peng 大臺北地區連鎖書店之店內氣氛, 服務品質與品牌形象對購買意願之影響 A study of the relationships among store atmosphere, service quality, brand
曾威智; Tseng, Wei-chih
,
2006 [國際企業學系暨研究所] 學位論文 淡江大學國際貿易學系國際企業學碩士班 張俊惠; Chang, Chun-hui 曾威智 Tseng, Wei-chih 懷舊/非懷舊廣告在不同產品涉入下廣告效果之研究 : 以懷舊傾向做為干擾變數 A study of the nostalgic/non-nostalgic ad
陳雅婷; Chan, Nga-Teng
,
2013 [國際企業學系暨研究所] 學位論文 schools over one school year: A controlled study. International Journal of Biosocial Research, 6, 38-43.
109. Yalch, R. F., & Spangenberg E. (1988
吳宜倫; Wu, Yi-Lun
,
2017 [國際企業學系暨研究所] 學位論文 gradually become one of the key considerations of consumer choice. Therefore, this study will be combined with handmade model and two product types
蔡淑姿; Tsai, Shu-tzu
,
2009 [國際企業學系暨研究所] 學位論文 and the opportunities creation of MIT ( Made in Taiwan) brand development in the international market.
The research will be based on the analysis
施偉友; Shih, Wei-yu
,
2005 [國際企業學系暨研究所] 學位論文 。 In the age of low margin, financial institutes as bankers, securities industries, and insurance services in Taiwan are plunged into the wave
林瑛陽; Lin, Ying-yang
,
2008 [國際企業學系暨研究所] 學位論文 淡江大學國際貿易學系國際企業學碩士在職專班 何煖軒; Ho, Nuan-hsuan 林瑛陽 Lin, Ying-yang 日本退休族群來臺長宿旅遊推廣策略之研究 A study of the promotion strategies for how to attract Japanese
陳淨瑩; Chen, Ching-Yin
,
2017 [國際企業學系暨研究所] 學位論文 a scholar and practitioners must have a high degree of mastery. With the study of this paper, it is possible to understand the marketing strategy of the new
林培夢; Lim, Pierre-mong
,
2007 [國際企業學系暨研究所] 學位論文 description? The title also says “luxury industry” but it might be deceptive for those who would expect a comparative study of the luxury market
楊舒婷; Yang, Shu-ting
,
2010 [國際企業學系暨研究所] 學位論文 the classification of bank sort of Hirtle(2007)to set up main kind of analyzing models. We took 10 commercial banks in China as object of study
葉智幄; Yeh, Chih-wo
,
2006 [國際企業學系暨研究所] 學位論文 in Taiwan : a study of Tao-yuan area SWOT;律師業;經營模式;SWOT;Law service industry;Bussiness model 律師界面對訴訟制度變革、非律師團體之法律援助，律師錄取政策之改變等原因，致競爭者增加，職業環境變遷，業務量縮減
解美媛; Hsieh, Mei-yuan
,
2007 [國際企業學系暨研究所] 學位論文 淡江大學國際貿易學系國際企業學碩士在職專班 黃志文; Huang, Chih-wen 解美媛 Hsieh, Mei-yuan 臺北市機油顧客市場區隔之研究 A study of motor oil market segmentation in Taipei City 台北市機油顧客市場區隔之研究
陳玉軒; Chen, Yu-Hsuan
,
2015 [國際企業學系暨研究所] 學位論文 of issuing bond. In order to solve the problems of domestic economic recession and long-term industrial structure, with the assistance
袁秀滿; Yuan, Hsiu-Man
,
2011 [國際企業學系暨研究所] 學位論文 of networking communication industry : a case study of A corporation 台灣網通廠商經營策略及競爭優勢分析 : 以A公司為例 網通產業;競爭策略;Networking Communication Industry;Competitive
陳郡貝; Chen, Gen-Bei
,
2011 [國際企業學系暨研究所] 學位論文 industry : a case study of S corporation 壽險業;投資型保單;競爭策略;Life Insurance Industry;Investment -linked Policies;Competitive Strategy 壽險業經營傳統型保單需對保戶承諾保單到期之
林美媛; Lin, Mei-Yuan
,
2012 [國際企業學系暨研究所] 學位論文 of polyester fiber industry in Taiwan : a case study 台灣聚酯纖維產業價格影響因素與競爭策略之研究 : 以A公司為例 聚酯纖維產業;聚酯絲;競爭策略;Polyester Fiber Industry;Competitive Strategies 本論
張書芸; Chang, Shu-Yun
,
2014 [國際企業學系暨研究所] 學位論文 Effects in the Theory of Planned Behavior: A Study of Consumer Adoption Intentions,” International Journal of Researchin Marketing, 12(2): 137-155.
42.Teo
莊銘淵; Chuang, Ming-yuan
,
2009 [國際企業學系暨研究所] 學位論文 economic cycle have bring about much corporate mergence, employee layoff and restructure of the companies, which can also bring much pressure
黃百秀; Huang, Pai-hsiu
,
2006 [國際企業學系暨研究所] 學位論文 淡江大學國際貿易學系國際企業學碩士在職專班 黃志文; Huang, Chih-wen 黃百秀 Huang, Pai-hsiu 城市行銷之研究 : 以台北縣為例 A study of marketing of city : a case of Taipei hsien 城市行銷之研究 : 以臺北縣
凃鴻堯; Tu, Horng-yau
,
2006 [國際企業學系暨研究所] 學位論文 , the research expects to provide a model for the bicycle manufacturers in Taiwan.
The case study adopts descriptive research methodology by reviewing related
