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    811愛情態度, 生活型態和科技準備度對網路交友行為之研究

    萬峻廷; Wan, Chun-Ting2012
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際企業學系碩士班 蔡政言; Tsai, Jeng-Yan 萬峻廷 Wan, Chun-Ting 愛情態度, 生活型態和科技準備度對網路交友行為之研究 A study of love attitude, lifestyle and technology readiness

    812有機商品消費者之態度, 知覺行為控制, 主觀規範對購買意圖影響之研究 : 以TPB模式進行探討

    張惠娟; Chang, Hui-Chuan2012
    [Graduate Institute & Department of International Business] Thesis
    equation model. The results of the study are as follows: 1. As for purchasing the organic products in Taiwan, subjective norm does positive

    813以層級分析法分析台灣高鐵之未來營運策略

    劉淑華; Liu, Shu-Hua2014
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際商學碩士在職專班 鮑世亨; Pao, Shih-Heng 劉淑華 Liu, Shu-Hua 以層級分析法分析台灣高鐵之未來營運策略 Analyzing the future business strategies of Taiwan High Speed Rail

    814經營個人房貸授信業務對銀行利潤影響之研究 : 以C銀行為例

    鄭秀芳; Cheng, Hsiu-Fung2015
    [Graduate Institute & Department of International Business] Thesis
    of managing personal residential mortgage credit business on banks' profits : a case study on bank C 使命陳述;策略形成;銀行;個人房貸授信業務;Mission Statement;Strategy

    815兩岸ERP市場經營之機會與挑戰 : 以I公司為例

    王文珍; Wang, Wen-chen2006
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際商學碩士在職專班 林江峰; Lin, Chiang-fang 王文珍 Wang, Wen-chen 兩岸ERP市場經營之機會與挑戰 : 以I公司為例 The opportunities and challenges of ERP business in Taiwan

    816進口汽車消費者購買決策因素之研究

    杜曉蕙; Tu, Hsiao-hui2008
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際貿易學系國際企業學碩士在職專班 黃志文; Huang, Chih-wen; 蔡政言; Tsai, Jeng-yan 杜曉蕙 Tu, Hsiao-hui 進口汽車消費者購買決策因素之研究 A study of purchas decision factors on imported

    817臺灣地區外商銀行財富管理業務策略形成之分析 : 以A銀行為例

    何宜玲; Ho, Yi-ling2006
    [Graduate Institute & Department of International Business] Thesis
    (1999) Management, New Jersey: Prentice Hall International. 10. Salokhe, V.A. (2002) “A study of Human Resource Development (HRD) Practices

    818台灣東方美人茶產業的演進過程與發展困境

    曾淑美; Tseng, Shu-Mei2016
    [Graduate Institute & Department of International Business] Thesis
    . This study explores dilemmas that Oriental beauty is faced: the environmental plight, cultural plight, and competitive plight. Taiwan has dense

    819企業金融放款品質策略之分析 : 以C銀行供應鏈應收帳款線上融資為例

    孫家邦; Sun, Chia-Pang2014
    [Graduate Institute & Department of International Business] Thesis
    loans on corporation banking : the case study of supply chain accounts receivable on line by bank C 銀行產業;供應鏈;應收帳款融資;使命陳述;企業金融;Banking Industry;supply

    820知覺價值、主觀規範與知覺行為控制對有機食品態度及購買意圖影響之研究 : 以性別為干擾變數

    邱奕豪; Chiou, Yih-Hau2015
    [Graduate Institute & Department of International Business] Thesis
    to Perceived Service Quality:An Exploratory Study in The BankingIndustry,” International Journal of Bank Marketing, Vol.21, No.4, pp.168-190. Grewal, D

    821實施資訊安全政策對銀行之影響

    董毓國; Tung, Yu-kwo2009
    [Graduate Institute & Department of International Business] Thesis
    is the first globalized after the economic globalization has been done. As everything enters the information epoch, it plays extremely important role

    822委外管理、風險評估與評選機制之研究

    王惠貞; Wang, Hui-chen2008
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際商學碩士在職專班 林宜男; Lin, Yi-nan 王惠貞 Wang, Hui-chen 委外管理、風險評估與評選機制之研究 A study on outsourcing management, risk assessment and selection mechanism 委外;委

    823入口網站進入數位音樂產業之策略分析 : 以Yahoo!為例

    呂貞儀; Lu, Chen-i2006
    [Graduate Institute & Department of International Business] Thesis
    industry. In order to study the Taiwan marketing strategy for the online music download, I took the case study as my major research methodology

    824事件行銷打造全球化城市之策略 : 以上海世博為例

    黃毓婉; Huang, Yu-wan2010
    [Graduate Institute & Department of International Business] Thesis
    as international visibility, and what are the roles to be played have become the focus of the study. The study case is world Expo Shanghai 2010

    825領導風格對品牌及消費者購買意願的影響 : 以Apple為例

    吳佩諭; Wu, Pei-Yu2014
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際企業學系碩士班 何怡芳; Ho, I-Fang 吳佩諭 Wu, Pei-Yu 領導風格對品牌及消費者購買意願的影響 : 以Apple為例 Study of leadership style, brand, and comsumer behaviour : Apple 賈伯斯;魅力型領

    826臺灣地區電動汽車馬達策略形成之分析 : 以T公司為例

    曾秀戀; Tseng, Hsiu-lien2010
    [Graduate Institute & Department of International Business] Thesis
    motors in automotive applications in Taiwan : a case study on company t 台灣地區電動汽車馬達策略形成之分析 : 以T公司為例 汽車零組件;使命陳述;競爭策略形成要素;Electrical Motors;Mission

    827台灣及美國對產品類別與顧客價值之比較研究

    鄒大仁; Tsou, Ta-jen2006
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際貿易學系國際企業學碩士在職專班 黃志文; Huang, Chih-wen; 蔡政言; Tsai, Jeng-yan 鄒大仁 Tsou, Ta-jen 台灣及美國對產品類別與顧客價值之比較研究 The comparative study of product category

    828論電子支付機構對我國線上遊戲產業之發展影響與願景

    黃齊清; Huang, Chi-Ching2017
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際企業學系碩士班 林宜男; Lin, Yi-Nan 黃齊清 Huang, Chi-Ching 論電子支付機構對我國線上遊戲產業之發展影響與願景 The study on the influence and vision of the electronic payment

    829LCD產業競爭與策略行為分析-以日本S公司在臺經營為例

    陳柏樺; Chen, Po-hwa2008
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際商學碩士在職專班 鮑世亨; Pao, Shih-hen 陳柏樺 Chen, Po-hwa LCD產業競爭與策略行為分析-以日本S公司在臺經營為例 LCD industry competition and business strategy analysis-a case study

    830手工具業臺商在中國大陸市場之行銷策略探究 : 以某捲尺廠為例

    陳雅玲; Chen, Ya-Lin2011
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際企業學系碩士在職專班 黃哲盛 陳雅玲 Chen, Ya-Lin 手工具業臺商在中國大陸市場之行銷策略探究 : 以某捲尺廠為例 Taiwan hand tool industry in China to explore the mainland market, its

    831我國手沖咖啡市場經營策略之研究 : 以YT咖啡為例

    張政傑; Chang, Cheng-Chieh2016
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際企業學系碩士在職專班 林江峰 張政傑 Chang, Cheng-Chieh 我國手沖咖啡市場經營策略之研究 : 以YT咖啡為例 The study of the management strategy on Taiwan hand-drip-brewing coffee market

    832臉書品牌社群成員反品牌言論之探究

    張漢杰; Chang, Han-Jie2016
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際企業學系碩士班 黃哲盛; Huang, Je-Sheng 張漢杰 Chang, Han-Jie 臉書品牌社群成員反品牌言論之探究 An exploratory study of why brand community members had anti-brand critiques

    833生活型態、購買行為與市場區隔之研究 : 以男性保養產品為例

    徐智伽; Hsu, Chih-chia2006
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際商學碩士在職專班 黃志文; Huang, Chih-wen 徐智伽 Hsu, Chih-chia 生活型態、購買行為與市場區隔之研究 : 以男性保養產品為例 A study of lifestyle and purchasing behavior for market

    834臺灣補教產業達成優質經營競爭策略之研究 : 以S教育機構為例

    賴惠秋; Lai, Hui-Chiu2012
    [Graduate Institute & Department of International Business] Thesis
    strategy in remedial education industry in Taiwan : a case study on institution S 台灣補教產業達成優質經營競爭策略之研究 : 以S教育機構為例 補教產業;優質教育;使命陳述;競爭策略;Remedial education

    835產品延伸行銷策略之研究 : 以P公司提神飲料為例

    賴怡君; Lai, Yi-Chun2012
    [Graduate Institute & Department of International Business] Thesis
    淡江大學國際企業學系碩士在職專班 林志鴻; 賴錦璋; Lin, Jyh-Horng; Lai, Chin-Chang 賴怡君 Lai, Yi-Chun 產品延伸行銷策略之研究 : 以P公司提神飲料為例 A study on marketing strategy of product


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