741.  臺灣地區信用卡收單機構動態貨幣轉換業務策略之探討 : 以A公司為例

陳靜怡; Chen, Ching-Yi ,  2012
[Graduate Institute & Department of International Business] Thesis
for acquiring banks in Taiwan : a case study of company A 台灣地區信用卡收單機構動態貨幣轉換業務策略之探討 : 以A公司為例 收單機構;動態貨幣轉換;使命陳述;競爭策略形成要素;Acquiring Bank;Dynamic Currency Conversion

742.  NFC信用卡便利性與可行性之研究

廖憶君; Liao, Yi-jiun ,  2016
[Graduate Institute & Department of International Business] Thesis
淡江大學國際行銷碩士在職專班 曾義明; Tseng, Yi-Ming 廖憶君 Liao, Yi-jiun NFC信用卡便利性與可行性之研究 Study NFC credit card convenience and feasibility of NFC 信用卡;NFC credit card 科

743.  兩岸矽晶圓通路產業競爭策略研究 : 以A公司為例

羅辛耕; Lo, Hsin-Keng ,  2017
[Graduate Institute & Department of International Business] Thesis
淡江大學國際企業學系碩士在職專班 林江峰; Lin, Jiang-Feng 羅辛耕 Lo, Hsin-Keng 兩岸矽晶圓通路產業競爭策略研究 : 以A公司為例 The study of silicon wafer distributor competitive strategy

744.  合庫金控成立後合作金庫銀行的服務品質, 企業形象與顧客滿意度之研究

林宜穎; Lin, I-Yin ,  2012
[Graduate Institute & Department of International Business] Thesis
and internationalization, and Taiwan is facing the impact of international financial crisis, resulting in excessive competition among the inter-bank, the central bank

745.  行動通訊產業競爭策略之研究 : 以A公司為例

房毓美; Fang, Yu-Mei ,  2014
[Graduate Institute & Department of International Business] Thesis
communication industry of Taiwan. The purpose of this study is trying to summery the advantages based on analysis data of the case company and to bring

746.  中國大陸住宅調控政策之研究

張有存; Chang, Yu-Tsun ,  2011
[Graduate Institute & Department of International Business] Thesis
淡江大學國際商學碩士在職專班 林宜男 張有存 Chang, Yu-Tsun 中國大陸住宅調控政策之研究 A study on the housing regulation policy in Mainland China 住宅市場;市場供需;市場失靈;調控政策;housing market

747.  企業形象、產品形象及品牌形象交互關係之研究 : 以「台灣高鐵公司」為例

黃雅鳳; Huang, Ya-feng ,  2006
[Graduate Institute & Department of International Business] Thesis
淡江大學國際商學碩士在職專班 洪英正; Hung, Ying-cheng 黃雅鳳 Huang, Ya-feng 企業形象、產品形象及品牌形象交互關係之研究 : 以「台灣高鐵公司」為例 A study on the interaction relationships among corporate

748.  百貨公司保養品促銷方式對消費者購買意圖之影響

林孟蒨; Lin, Meng-Chien ,  2012
[Graduate Institute & Department of International Business] Thesis
易受到促銷活動的誘惑而產生衝動性購買意圖；價格促銷及折扣幅度愈大時，對於大部份的消費者具有較大吸引力，但無論是價格/非價格促銷、中度/高度折扣幅度，消費者的購買意圖都傾向會想預先規劃。 As the socio-economic development and improvement

749.  證券金融事業經營交割款項融資業務之探討 : 以G公司為例

江貞寬; Chiang, Chen-kuang ,  2010
[Graduate Institute & Department of International Business] Thesis
engaged by securities finance enterprises : a case study on company G 證券金融公司;交割款項融資;競爭策略形成要素;Securities Finance Enterprises;Settlement Financing Businesses

750.  以賽局觀點分析臺灣中小企業銀行數位金融之競爭策略

林宗輝; Lin, Tsung-Hui ,  2016
[Graduate Institute & Department of International Business] Thesis
淡江大學國際行銷碩士在職專班 蔡政言; Tsai, Jeng-Yen 林宗輝 Lin, Tsung-Hui 以賽局觀點分析臺灣中小企業銀行數位金融之競爭策略 Apply fintech to business strategy for Taiwan's commercial bank

751.  地方傳統產業「創新經營」之研究

林莉娟; Lin, Li-chuan ,  2008
[Graduate Institute & Department of International Business] Thesis
contributes to improving national economic development but also contribute to developing cultural characteristics of Taiwan, but under the impact

752.  網路壅塞下探討雙占的網路業者在頻寬與加值服務的策略

高偉傑; Kao, Wei-Chieh ,  2011
[Graduate Institute & Department of International Business] Thesis
to discuss the economic point of view there is “network congestion” and “network externality” under the For net work service provides

753.  大臺北地區連鎖書店之店內氣氛, 服務品質與品牌形象對購買意願之影響

劉筠芃; Liu, Chun-Peng ,  2012
[Graduate Institute & Department of International Business] Thesis
淡江大學國際企業學系碩士班 何怡芳 劉筠芃 Liu, Chun-Peng 大臺北地區連鎖書店之店內氣氛, 服務品質與品牌形象對購買意願之影響 A study of the relationships among store atmosphere, service quality, brand

754.  懷舊/非懷舊廣告在不同產品涉入下廣告效果之研究 : 以懷舊傾向做為干擾變數

曾威智; Tseng, Wei-chih ,  2006
[Graduate Institute & Department of International Business] Thesis
淡江大學國際貿易學系國際企業學碩士班 張俊惠; Chang, Chun-hui 曾威智 Tseng, Wei-chih 懷舊/非懷舊廣告在不同產品涉入下廣告效果之研究 : 以懷舊傾向做為干擾變數 A study of the nostalgic/non-nostalgic ad

755.  A study of impact on store atmosphere to customer emotions, customer satisfaction, and behavioral intention : a case study of Eslite Xinyi store

陳雅婷; Chan, Nga-Teng ,  2013
[Graduate Institute & Department of International Business] Thesis
schools over one school year: A controlled study. International Journal of Biosocial Research, 6, 38-43. 109. Yalch, R. F., & Spangenberg E. (1988

756.  產品類型與產品設計構面之關係 : 以文化創意產業之手工製品為例

吳宜倫; Wu, Yi-Lun ,  2017
[Graduate Institute & Department of International Business] Thesis
gradually become one of the key considerations of consumer choice. Therefore, this study will be combined with handmade model and two product types

757.  臺灣低價筆記型電腦品牌商之競爭策略分析 : 以M公司為例

蔡淑姿; Tsai, Shu-tzu ,  2009
[Graduate Institute & Department of International Business] Thesis
and the opportunities creation of MIT ( Made in Taiwan) brand development in the international market. The research will be based on the analysis

758.  台灣地區人壽保險公司退休規劃保險商品之教育訓練策略 : 以C公司為例

郭惠善; Kuo, Hui-Shan ,  2013
[Graduate Institute & Department of International Business] Thesis
淡江大學國際企業學系碩士在職專班 林志鴻 郭惠善 Kuo, Hui-Shan 台灣地區人壽保險公司退休規劃保險商品之教育訓練策略 : 以C公司為例 Taiwan life insurance company of retirement planning and insurance

759.  路線貨運公司進入宅配市場之動態競爭策略形成之探討 : 以C公司為例

黃世芳; Huang, Shih-fang ,  2005
[Graduate Institute & Department of International Business] Thesis
淡江大學國際貿易學系國際企業學碩士班 林志鴻; Lin, Jyh-horng; 賴錦璋; Lai, Chin-chang 黃世芳 Huang, Shih-fang 路線貨運公司進入宅配市場之動態競爭策略形成之探討 : 以C公司為例 Study on the dynamic competitive

760.  金融業財富管理業務導入顧客關係管理之研究 : 以某金控公司為例

施偉友; Shih, Wei-yu ,  2005
[Graduate Institute & Department of International Business] Thesis
。 In the age of low margin, financial institutes as bankers, securities industries, and insurance services in Taiwan are plunged into the wave

761.  日本退休族群來臺長宿旅遊推廣策略之研究

林瑛陽; Lin, Ying-yang ,  2008
[Graduate Institute & Department of International Business] Thesis
淡江大學國際貿易學系國際企業學碩士在職專班 何煖軒; Ho, Nuan-hsuan 林瑛陽 Lin, Ying-yang 日本退休族群來臺長宿旅遊推廣策略之研究 A study of the promotion strategies for how to attract Japanese

762.  複合式餐廳的經營策略 : 以B餐廳為例

廖建銘; Liao, Chien-ming ,  2009
[Graduate Institute & Department of International Business] Thesis
淡江大學國際貿易學系國際企業學碩士在職專班 林江峰; Lin, Chiang-fang 廖建銘 Liao, Chien-ming 複合式餐廳的經營策略 : 以B餐廳為例 Business strategy of combinative restaurants : the case study

763.  新消費型態、網路直播與商品銷售 : 某D創意行銷公司經營策略之研究

陳淨瑩; Chen, Ching-Yin ,  2017
[Graduate Institute & Department of International Business] Thesis
a scholar and practitioners must have a high degree of mastery. With the study of this paper, it is possible to understand the marketing strategy of the new

764.  The role of cultural heritage in the evolution of the luxury concept and the luxury industry : a comparison between France and China

林培夢; Lim, Pierre-mong ,  2007
[Graduate Institute & Department of International Business] Thesis
description? The title also says “luxury industry” but it might be deceptive for those who would expect a comparative study of the luxury market

765.  中國大陸銀行業資產規模、收益率與回歸零售業務之分析

楊舒婷; Yang, Shu-ting ,  2010
[Graduate Institute & Department of International Business] Thesis
the classification of bank sort of Hirtle(2007)to set up main kind of analyzing models. We took 10 commercial banks in China as object of study