331.  企業用戶對網路銀行使用滿意度之研究

尤千美; Yu, Chien-mei ,  2009
[Graduate Institute & Department of International Business] Thesis
), “Price, Product Information, and Purchase Intention: An Empirical Study,” Journal of The Academy of Marketing Science, Vol. 22, No. 1, pp. 16-27

332.  品牌創新的聯想與口碑對智慧型手機購買意圖影響之研究 : 以滿意、信任為中介變數

王鶴潔; Wang, Ho-Chieh ,  2015
[Graduate Institute & Department of International Business] Thesis
, Customer Value and Customer Satisfaction: An Empirical Study of the Hotel Industry in Taiwan,”International Journal of Organizational Innovation (Online

333.  開放陸資來台對台灣半導體發展之影響

張佳男; Chang, Chia-Nan ,  2014
[Graduate Institute & Department of International Business] Thesis
淡江大學國際商學碩士在職專班 林宜男; Lin, Yi-Nan 張佳男 Chang, Chia-Nan 開放陸資來台對台灣半導體發展之影響 The opening of Chinese Capital to Taiwan and its effects on the development

334.  臺灣高速鐵路建設及其社會經濟效益研究

謝秀娟; Shieh, Shiow-jiuan ,  2009
[Graduate Institute & Department of International Business] Thesis
淡江大學國際貿易學系國際企業學碩士在職專班 何煖軒; Ho, Nuan-hsuan 謝秀娟 Shieh, Shiow-jiuan 臺灣高速鐵路建設及其社會經濟效益研究 A study of the social and economic benefits for the Taiwan high

335.  金融併購對被併購機構員工思維之研究 : 以A銀行為例

謝金裕; Hsieh, Chin-Yu ,  2016
[Graduate Institute & Department of International Business] Thesis
of human capital can be diagnosed and resolved in early stage. This study intends to reveal how might people (at the acquired financial institutions

336.  供應商能力對合作廠商「關係承諾與關係持續性」之影響 : 以臺灣資訊（資訊硬體產業及行動通訊產業）業為例

嚴善美; Yen, Shan-mei ,  2009
[Graduate Institute & Department of International Business] Thesis
. (1995), “Operating Decisions, Supplier Availability and Quality: An Empirical Study,” Journal of Operations Management, 12 (3-4), pp. 387-396. 25. Kim

337.  台灣金融科技人才培訓之研究 : 以A機構為例

楊博凱; Yang, Po-Kai ,  2016
[Graduate Institute & Department of International Business] Thesis
淡江大學國際企業學系碩士在職專班 林江峰 楊博凱 Yang, Po-Kai 台灣金融科技人才培訓之研究 : 以A機構為例 The study of training of FinTech personnel in Taiwan : a case of A insitiute 金融科技;職能;人才

338.  FCB模型對品牌權益及製造來源國之研究 : 以大陸學生市場為初探對象

陳麗卿; Chen, Li-ching ,  2006
[Graduate Institute & Department of International Business] Thesis
), “Country-of-Origin and Brand Effects: A Multi-Dimensional and Multi-Attribute Study,” Journal of International Consumer Marketing. 9(2), pp.93-115

339.  臺灣高速鐵路現況檢討與改善對策之研究

張瓊文; Chang, Chiun-wen ,  2010
[Graduate Institute & Department of International Business] Thesis
淡江大學國際貿易學系國際企業學碩士在職專班 何煖軒 張瓊文 Chang, Chiun-wen 臺灣高速鐵路現況檢討與改善對策之研究 A study on Taiwan high speed rail cooperation : analysis of examinations

340.  台灣綜合證券商競爭策略形成之探討 : 以K證券公司為例

嚴蕾; Yen, Lei ,  2005
[Graduate Institute & Department of International Business] Thesis
淡江大學國際貿易學系國際企業學碩士班 林志鴻; Lin, Jyh-horng 嚴蕾 Yen, Lei 台灣綜合證券商競爭策略形成之探討 : 以K證券公司為例 Business strategy formulation of securities companies in Taiwan

341.  臺灣休旅車市場顧客價值與忠誠行為關係之研究 : 以滿意為中介變數

黃信泰; Huang, Hsin-tai ,  2007
[Graduate Institute & Department of International Business] Thesis
, S509-S514. Hallowell, R. (1996), “The Relationships of Customer Satisfaction, Customer Loyalty, and Profitability: An Empirical Study,” International

342.  我國人民幣債券市場發展策略之研究

吳瑄悅; Wu, Hsuan-Yueh ,  2014
[Graduate Institute & Department of International Business] Thesis
淡江大學國際企業學系碩士在職專班 林江峰; Lin, Chiang-Feng 吳瑄悅 Wu, Hsuan-Yueh 我國人民幣債券市場發展策略之研究 The study of Taiwan's RMB bond market developing strategy 人民幣;兩岸貨幣清算機制;人民

343.  企業併購支付方式的影響因素-從併購法令變更後探討-

林淑禎; Lin, Shu-chen ,  2007
[Graduate Institute & Department of International Business] Thesis
regression to study the payment choice in M&A. Empirical evidences show that target loss or gain, level of leverage and pledge, group-background

344.  探討人員推銷過程中產品展現方式 : 以談話資本建構之觀點

簡廷安; Chien, Ting-An ,  2014
[Graduate Institute & Department of International Business] Thesis
淡江大學國際商學碩士在職專班 黃哲盛; Huang, Je-Sheng 簡廷安 Chien, Ting-An 探討人員推銷過程中產品展現方式 : 以談話資本建構之觀點 The study of constructing salesperson's presentation

345.  Consumers' skepticism in organic food certification in Taiwan

林清弘; Lin, Jeff Qinghong ,  2014
[Graduate Institute & Department of International Business] Thesis
for purchasing organic foods. The process of study will discuss the consumers’ insufficient general knowledge about Association of Taiwan Organic

346.  智慧型手錶購買意圖之研究 : 以AIDA模型為例

王婷慧; Wang, Ting-Huei ,  2017
[Graduate Institute & Department of International Business] Thesis
consumers to purchase Smartwatch is the main topic for all competitors. The study investigates consumer behavior for purchasing Smartwatch in Taiwan market

347.  高價電子股、員工分紅配股費用化V.S.貪婪度

林佳吟; Lin, Jia-yin ,  2009
[Graduate Institute & Department of International Business] Thesis
，就上市、櫃高價電子公司而言，其中又以上市高價電子公司較為貪婪。 Since the capital market became mature, and the stock market boomed in Taiwan, electronic companies offering stock

348.  中國金融發展對銀行業經營績效表現之影響

許芳熒; Shiu, Fang-ying ,  2006
[Graduate Institute & Department of International Business] Thesis
operating performance’s variable includes ROA, ROE and operating expense. The results of empirical study show that a higher degree of the economical

349.  臺商實施企業社會責任之研究 : 組織學習歷程之觀點

鄭雪妮; Cheng, Hsueh-ni ,  2010
[Graduate Institute & Department of International Business] Thesis
淡江大學國際商學碩士在職專班 黃哲盛; Huang, Je-sheng 鄭雪妮 Cheng, Hsueh-ni 臺商實施企業社會責任之研究 : 組織學習歷程之觀點 The study of how the Taiwan enterprise practices corporate social

350.  從需求面剖析赴越南直接投資空調設備之研究

游倩娟; Yu, Chien-chuan ,  2010
[Graduate Institute & Department of International Business] Thesis
direct investment in Vietnam 空調產品;國際直接投資;越南;Air Condition;Foreign Direct Investment;Vietnam 本文主要訴求的重點是，試圖運用國際貿易(international trade)與國際直接投資(foreign

351.  Corporate culture versus national culture : the influence of Taiwanese culture on French corporate culture with the regard of French Chief Executive Officers in Taiwan

胡雪慶; Hau, Tuyet-khanh ,  2007
[Graduate Institute & Department of International Business] Thesis
host country’s cultural effects. Based on in-depth interviews with twelve French CEOs operating in Taiwan and a questionnaire, the study analyses

352.  囚犯兩難賽局的理論與實驗 : 從教室觀點

王怡心; Wang, I-Hsin ,  2011
[Graduate Institute & Department of International Business] Thesis
. International Journal of Social Economics, 35(4), 298-307. 3. Alba-Fernández, V., Brañas-Garza, P., Jiménez-Jiménez, F., & Rodero-Cosano, J. (2006). Teaching

353.  品牌故事真實性的前置與結果因素之研究

廖禹涵; Liao, Yu-Han ,  2016
[Graduate Institute & Department of International Business] Thesis
switching costs: An overview with applications to industrial organization, macroeconomics, and international trade,” Review of Economic Studies, 62(4), pp

354.  服務品質、企業形象對連鎖咖啡店滿意及忠誠度影響之研究

李靖菱; Lee, Ching-Lin ,  2011
[Graduate Institute & Department of International Business] Thesis
淡江大學國際企業學系碩士在職專班 張俊惠 李靖菱 Lee, Ching-Lin 服務品質、企業形象對連鎖咖啡店滿意及忠誠度影響之研究 A study of the relationships among service quality, corporation image

355.  精品產業關鍵成功因素研究

呂惠玲; Lu, Hui-ling ,  2008
[Graduate Institute & Department of International Business] Thesis
the international trading liberalization process, in order to maintain the competition advantage from oversea competitors, Taiwan must find the way to promote more