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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/51885


    Title: 荷、德、日郵政組織發展探討中華郵政組織之變革
    Other Titles: A study of organizational change in chunghwa post based on the developing of postal organizations in Holland, Germany and Japan
    Authors: 周昆法;Chou, Kun-fa
    Contributors: 淡江大學管理科學研究所企業經營碩士在職專班
    牛涵錚;Niu, Han-jen
    Keywords: 組織發展;組織變革;全球化;併購;Organizational Development;Organizational Change;Globalization;Mergers and Acquisitions
    Date: 2010
    Issue Date: 2010-09-23 16:14:37 (UTC+8)
    Abstract: 我國郵政創辦迄今已逾 113年,原隸屬交通部之郵政總局。因環境變化與科技發達與的衝擊,於2003年1月1日改制為隸屬交通部之國營公司-中華郵政股份有限公司。公司化營運已近7年,在全球化、產業自由化潮流下,郵政經營受到嚴苛的挑戰,如郵件業務量快速劇減、儲匯業務獲利大幅減少。連鎖便利商店的發展,改變人們的消費習慣,以往郵政有1300餘個據點遍佈全國的優勢消失了,致郵局臨櫃人數亦漸流失。如何找回原有的顧客群及開發新客源,是郵政當局須審慎探究的。回應環境轉變的趨勢,郵政需不斷的求新求變,因此調整現行「組織」結構與機制,以突破經營上困境,是刻不容緩。
    本研究目的在探尋全球之標竿郵政-荷蘭TNT郵政、德國郵政DHL
    及日本郵政,在組織發展歷程及其改革方向以質性探索研究法將相關次級資料加以分析及比較,供中華郵政組織改制之參考。本文研究結果:
    一、組織變革可有效提升經營績效,並減少營運虧損。
    二、郵政改革後均走向民營化,並採「控股公司」模式經營。
    三、荷、德二郵政透過併購方式,建立範疇經濟之發展模式。
    四、荷蘭TNT郵政及德國郵政DHL均捨棄不擅長之業務,改以專精經營其核心業務。
    五、三國郵政相當重視企業社會責任(CSR),以增進郵政的社會形象。
    關鍵字:組織發展、組織變革、全球化、併購
    Abstract:
    The study accordingly aims at examining the Dutch TNT, German DHL, and Japanese JP, three of the world’s leading benchmark providers of postal services, tracing the historical development of their organizational strucgture and analyzing major business reformations and transformations. Qualitative research method is adopted to analyze and compare research results and secondary data so as to provide Chunghwa Post with references for its much-needed organizational and business restructure. Main results of the study are outlined as follows:
    1.All three postal service providers have launched reformations to promote business performance and reduce operating deficit.
    2.All three have moved toward privatization in the form of holding companies after postal reformations.
    3.Both the Dutch TNT and the German DHL rely on merger and acquisition to expand the scope of their businesses and development.
    4..Both the Dutch TNT and the German DHL chose to part with incompetitive services so as to concentrate on their core businesses.
    5.All three attach cosndierable importance to CSR (corporate social responsibioity) for enhancing their corporate images.
    Appears in Collections:[Department of Management Sciences] Thesis

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