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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/51674


    Title: 臺灣地區折疊式自行車出口定價之研究
    Other Titles: A study of exporting price of folding bicycles
    台灣地區折疊式自行車出口定價之研究
    Authors: 李昱汝;Lee, Yu-ru
    Contributors: 淡江大學國際貿易學系國際企業學碩士在職專班
    賈昭南;Chia, Chao-nan
    Keywords: 出口定價;匯率轉嫁;折疊式自行車;Pricing to market;Exchange Rate Pass Through;folding bicycles
    Date: 2010
    Issue Date: 2010-09-23 15:45:41 (UTC+8)
    Abstract: 本文以台灣摺疊式自行車作為研究對象,實證研究匯率變動與出口單位價值間的關係。實證研究以七個主要出口國2000年至2008年間的年資料為對象,分別由國家別、平均價格差及市場穩定性三個角度進行實證估計。估計結果顯示,台灣出口商對不同國家採取明顯的差別定價,然而出口單位價值卻未隨匯率變動而改變,顯示市場定價行為並不存在。
    This thesis empirically examines the pricing to market behaviors of the prices of Taiwan made folding bicycles. The data set consists of annual data from seven major exporting countries for the period between 2000 and 2008. Three approaches are adopted in the estimations, namely, the country specificity, the high-low pricing, and the stability of the markets. The estimated results show that there exists significant price discriminations among the nations studied. However, the export unit values remain unchanged following the exchange rate movements, implying no pricing to market effect.
    Appears in Collections:[國際企業學系暨研究所] 學位論文

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