English  |  正體中文  |  简体中文  |  Items with full text/Total items : 52049/87180 (60%)
Visitors : 8887243      Online Users : 414
RC Version 7.0 © Powered By DSPACE, MIT. Enhanced by NTU Library & TKU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/33798

    Title: 航空公司策略聯盟與高速鐵路競爭賽局之研究
    Other Titles: Modeling airlines alliances in competiting with high speed railway
    Authors: 洪孟甫;Hung, Meng-fu
    Contributors: 淡江大學運輸管理學系碩士班
    石豐宇;Shyr, Feng-yeu
    Keywords: 航空聯營;運具競爭;賽局理論;均衡費率;Airlines Alliances;Transportation competition;Game theory;Equilibrium fares
    Date: 2006
    Issue Date: 2010-01-11 04:33:22 (UTC+8)
    Abstract: 高速鐵路預計於民國95年底加入運輸市場,勢必會對西部運輸走廊之大眾運輸系統航空、台鐵及國道客運產生不小衝擊,尤其以長程路線之航空最為顯著,而在高速鐵路以高服務品質與較航空票價低的策略下,各航空營運業者如何訂定因應策略以增加市場競爭力,來獲取最大報酬為一重要課題。



    After the high speed railway join the transport market at the end of 2006, and
    certainly , the public transport (airway, railway, freeway buses) of the western transportation corridor will be hit hard by it, especially the long route of airway. The high speed railway with high service quality and lower price. How to make tactics to increase the market competitiveness and gain the largest profit is an important subject for airway.

    With transportations, the factors for the choice in favor of passengers is about fares, schedule, travel time. Because of the high speed railway join the transport market, The Airlines Alliances and it’s feasibility are the points we’re discussing about. So this research reviews the way of choosing of individuals, game theory , and the documents of the Airlines Alliances at first. We probe the competition of each transport and the various kinds of Airlines Alliances with modeling the profit functions and solving equilibrium fares under market equilibrium.

    There are three major components of the payoff function:the demand model, the market share model, and the cost model. We use Bertrand model to solve equilibrium fares and frequency. And we use Stackelberg model to study each transport and have income which follows and leader to accept the situation. A case study of using survey data collected from passengers flying from Taipei to Tainan and from Taipei to Kaohsiung is presented to verify the effectiveness of the model.

    The result of solving to find that transport under Bertrand model that having equilibrium rate will be slightly reduced after the high-speed railway is join to the traffic. It is best with class 19 that Airlines Alliances after the high-speed railway is join to the traffic., and Airlines Alliances is better than alone or the minority Alliances. Under Stackelberg model, high speed railway’s income is better than Bertrand model, but accept the respect by way of Bertrand relatively tally in the overall income of transportation market. Analyse the respect in the social welfare, it is high before each transporting and having Bertrand model the total social welfare after the high speed railway is join to the traffic, and it is good to relatively have the social welfare with Stackelberg model relatively.
    Appears in Collections:[運輸管理學系暨研究所] 學位論文

    Files in This Item:

    File SizeFormat

    All items in 機構典藏 are protected by copyright, with all rights reserved.

    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library & TKU Library IR teams. Copyright ©   - Feedback