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    題名: Corporate culture versus national culture : the influence of Taiwanese culture on French corporate culture with the regard of French Chief Executive Officers in Taiwan
    其他題名: 公司文化對國家文化 : 臺灣文化對法國公司文化之影響,以在臺法國執行長觀點探討之
    作者: 胡雪慶;Hau, Tuyet-khanh
    貢獻者: 淡江大學國際貿易學系國際企業學碩士班
    林宜男;Lin, Yi-nan
    關鍵詞: 公司文化;國家文化;印象;法商執行長;多國公司;文化適應;調整;Corporate Culture;National Culture;Influence;French CEOs;Multinational Companies;Acculturation;Adjustment
    日期: 2007
    上傳時間: 2010-01-11 01:44:42 (UTC+8)
    摘要: 這篇論文在討論法國主管在台灣分公司,台灣文化對公司文化的影響及複雜性和如何去應變。這篇研究指出兩個文化中相對的價值與慣例,也提供法國主管一些可能預防和改善文化影響的方法。

    根據深入訪問十二位在台灣分公司法國總裁,及問卷填寫,這篇研究分析了解受訪者用怎樣的技巧來管理和經符合總公司要求 , 並且也被當地受雇者認同的公司文化。

    由這篇研究可以看出任何國家的文化都會強烈反映在國際分公司的文化上,這些差異也產生挑戰和利益。法國執行長要整合和受益於台灣文化,最適當的方法就是完全的了解台灣文化,要達到平衡和公司最佳執行表現,需要兩個文化間的文化適應和互相學習。
    This dissertation examined the complexity for French managers working for French subsidiaries located in Taiwan to deal with Taiwanese culture, as an influential factor for their corporate cultures. The research identifies competing values and practices between the two cultures and provides French managers with possible interventions and improvements to minimise host country’s cultural effects.

    Based on in-depth interviews with twelve French CEOs operating in Taiwan and a questionnaire, the study analyses with qualitative perspective interviewees’ techniques to control and shape the corporate culture required by the headquarters and the one desired by local employees.

    The study reveals that each country’s national culture is strongly reflected in any foreign companies’ corporate cultures and differences raise challenges and benefits. The most suitable approach for French CEOs is to acquire a complete understanding of the Taiwanese culture in order to integrate the benefits of Taiwanese culture. Acculturation and mutual learning between the two cultures are the way to reach equilibrium and optimum performance in the subsidiary.
    顯示於類別:[國際企業學系暨研究所] 學位論文

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