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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/21865

    Title: 標語廣告對消費者態度之影響及其時代之意義
    Authors: 王居卿;吳玉雯
    Contributors: 淡江大學企業管理學系
    Date: 2004-04
    Issue Date: 2009-11-30 13:44:07 (UTC+8)
    Publisher: 中興大學行銷學系
    Relation: 第二屆全國當代行銷學術研討會論文集,頁77
    Appears in Collections:[Graduate Institute & Department of Business Administration] Proceeding

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