淡江大學機構典藏:Item 987654321/20207
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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/20207


    Title: 以顧客為基礎的品牌權益之探討
    Other Titles: A Study of the Customer-Based Brand Equity Model
    Authors: 李月華;Li, Yueh-hwa;丁學敏
    Contributors: 淡江大學企業管理學系
    Date: 2006-03-01
    Issue Date: 2009-11-30 12:37:30 (UTC+8)
    Publisher: 臺北科技大學
    Relation: 臺北科技大學學報 39(1),頁 103-118
    Appears in Collections:[Graduate Institute & Department of Business Administration] Journal Article

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