This study aimed to enhance sustainable innovations in intelligent wood pellets by integrating smart customized furniture design with Total Quality Management (TQM) principles. Through qualitative interviews with manufacturers and the application of lean production frameworks, the research explored how sustainability-driven customization can lead to optimized resource usage, reduced environmental impact, and increased market competitiveness. While the study was exploratory and limited in sample size, it provided practical insights for green manufacturing strategies and product differentiation in circular economies.
