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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/124981


    Title: 孝道的認同是否影響長照保險需求
    Other Titles: Do Identification of Filial Norms Affect the Demand for Long-term Care Insurance
    Authors: 曾妙慧
    Keywords: 長照保險;孝道;保險需求
    Date: 2023-12
    Issue Date: 2024-01-17 12:05:13 (UTC+8)
    Publisher: 保險事業發展中心
    Abstract: 本研究從子女的角色出發,探討孝道的認同是否影響長照保險的需求。研究結果發現:第一、孝道的認同是影響長照保險需求之因素,但僅在為父母購買長照保險時之意願產生影響,並未影響為自己之購買意願。第二、做為孝道實踐的「孝養金」會影響長照保險的需求,無論是在為父母或為自己購買。第三、與過去大多數的研究結論相同,「風險認知」仍是影響長照保險的重要因素。
    Relation: 保險專刊 39(4)
    Appears in Collections:[風險管理與保險學系] 期刊論文

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